Message at Till.
Turn every transaction into an opportunity to thank customers, grow loyalty and boost digital engagement.
Use your existing POS to personalize the post-transaction moment, executing the right offers and messages to the right customers at the right time to drive the behaviour you seek.
Our seamless integration with the market-leading receipt printing platform, Ecrebo, provides an out-of-the-box solution to complete your end-to-end connection throughout the customer journey.
As a result, we have spent the last 15 or so years building the leading loyalty and promotion personalization platform to solve the key challenges facing grocery retailers. We couldn’t be prouder to be powering some of the world’s biggest and most-loved grocery loyalty programs and to be supporting our amazing customers in bringing their dreams of omnichannel personalization to life.
Trusted by:
Key solutions we provide for this sector
Select an option below:
- Real-Time Loyalty Points Programmes
- Cashback Loyalty
- Personalized Promotions
- Personalized Challenges
- Supplier Funded Offers
- Subscription Schemes
- Member Pricing
- Partner Points Exchange
- 3rd Party and Affiliate Offers
- Message at Till/Receipt Printing
Real-Time Loyalty Points Programmes
What?
Customer opts into the programme and gives their data in order to "earn" points which they can spend or "burn" at a later date.
Why?
The foundation of your scheme where there is a clear value exchange for the customer – they know what they have to "give" in order to “get" something in return.
Cashback Loyalty
What?
Give customers instant cashback on their spend instead of points.
Why?
Provide a direct and tangible incentive, offering immediate monetary value, unlike points that may have varying perceived values and redemption complexities.
Personalized Promotions
What?
Provides the ability to take a standard offer construct (e.g. 10% off when you buy brand A) and personalize the pre-set values to each customer (e.g. 5% off when Customer X buys brand A, 20% off for Customer Y).
Why?
Gives you the greatest impact and ROI on your promotion spend.
Personalized Challenges
What?
Enable customers to select from a range of personalized challenges to participate in where they can earn rewards for stretching their spend on specific branded products.
Why?
Extend the use of your app and offer customers more ways to earn through profitable by design challenges which can be fully-funded by suppliers.
Supplier-Funded Offers
What?
Offer customers bonus points or deeper discounts on specific branded products.
Why?
Collaborate with suppliers to provide customers with more value on products they love, whilst supporting wider brand marketing efforts.
Real-Time Loyalty Points Programmes
Cashback Loyalty
Personalized Promotions
Personalized Spend-Stretch Challenges
Supplier Funded Offers
Subscription Schemes
Gift Card and Top-Up Accounts
Partner Points Exchange
3rd Party and Affiliate Offers
Message at Till/Receipt Printing
Subscription schemes
Message at till/receipt printing
Smart Subscriptions
What?
A paid-for tier in your proposition which unlocks a host of benefits for subscribers including extra points, member pricing and freebies.
Why?
Create committed customer engagement and incentivize customers to consolidate spend within your store estate by creating a compelling and transparent value proposition.
Member Pricing
What?
Exclusive pricing for loyalty members, could be on individual items, categories or even supplier funded.
Why?
Firstly, give all customers a no brainer reason to sign up to your loyalty scheme and secondly, almost guarantee that members will swipe their card on every transaction to maximise data collection.
Partner Burn
What?
Customers can spend points at partners and receive a multiplier on the value of their points.
Why?
Give customers more ways to spend their points while earning partner funding on the redemption.
Earn with Partners
What?
Customers can earn points for purchases with partners outside of your network.
Why?
Enhance the attractiveness of your programme and give customers even more value to spend in your stores by letting them earn with 3rd party partners.
Receipt Marketing
What?
Engage with customers immediately post-transaction with personalized receipt engagements.
Why?
An effective way to drive the next visit and transforms your receipts into high value assets to meet several objectives.
GROCERY CASE STUDY
How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.
Our Solution
Real-time
Messages can be delivered in real-time either via the POS receipt or direct into digital channels.
Omnichannel
Offers can be added to a customer’s digital wallet and redeemed in-store/online
Personalize
Personalize messages based on previous purchasing behavior, basket contents, spend and location.
Prioritize
Ability to configure and prioritize the number of promotional message slots as well as the order.
Commercialize
Commercialize access to CPGs and other 3rd party partners to generate a new revenue stream.
Here are some of the use cases we’re already powering for leading retailers across the world:
Target loyalty sign-ups
Drive digital registration for non-digital loyalty members
Promote the behavior you seek
Personalized recommendations
Surprise and delight with a mystery bonus
Apply the goal gradient effect to drive the next visit
Execute partner or supplier-funded rewards
Reward digital engagement
Personalization based on spend and products
Geographic qualification
Eagle Eye Blog
Stay up to date with the Eagle Eye blog, covering the most important topics within the customer loyalty and digital promotions landscape.
3 min read
How to Measure Loyalty ROI: A Practical Guide
Dez 12, 2024 by Sarah Jarvis
4 min read
Bringing Personalized Loyalty Strategies to Life: From Promise to Reality
Dez 4, 2024 by Eagle Eye
Recognized by Industry Experts
Market Guide for Loyalty Program Vendors
2023
Loyalty Technology Solutions Landscape
Q4 2022
IDC MarketScape: Worldwide Retail Loyalty Software Providers 2024
Technology Today Report
2021