Effortlessly create your very own subscription plan, defining the entitlements, usage limits, expiry, automatic renewals & more
Maximise revenue and loyalty: unlock ongoing engagement through subscriptions
Our solution provides the capability to create a tailored subscription plan in a few clicks, offering your subscribers any combination of access to products, services, promotions, and partner incentives that you wish to deploy.
It could be unlimited free next-day delivery, coffee-related or a paid-for proposition in your wider loyalty programme, which unlocks a host of benefits for subscribers.
Regardless of the scheme, we provide the ability for businesses to easily manage their subscription members, to recognise them whenever and wherever they interact with the business, and to ensure that they receive all the associated entitlements with their plan in accordance with the defined plan rules.
"Working with Eagle Eye has helped us accelerate our customer loyalty strategy."
How it works
Benefits of a subscription programme
Recurring Revenue Stream
New, consistent and predictable revenue stream with the opportunity to drive additional revenues from existing customers through upsell and cross-sell
Customer Data Acquisition
Capture valuable customer data and use this to deepen customer understanding in order to make better, data-driven decisions
Digitally Connected Customers
Real-time digital connection to enable you to communicate with customers, driving the behaviour you seek
Ability to scale and deploy new digital services using the same connection to deliver against your strategy
It's important to get subscriptions right and to do that, you need a compelling and transparent value proposition that meets the needs of your customers. Both in terms of ensuring it’s a frictionless experience and in choosing the right entitlements for your customers.
The experience needs to be:
- Omnichannel – Customers can engage with the subscription through any channel
- Convenient – Quickly and easily access their entitlements
- Real-time – Customers can redeem their entitlements immediately after signing up
- Choice – Customers can choose how to engage with the scheme, including length of subscription, payment plan, choice of benefits, etc.
- Secure – The ongoing payments must be secure
Entitlements could include
Access to added value services (e.g. free delivery)
Access to 'unlimited' products (e.g. coffee)
Accelerated points earn for subscribers
Exclusive customer service support
Access to subscriber-only content & promotions
Always-on discounts on defined products (e.g. 10% off)
Recognized by Industry Experts
Market Guide for Loyalty Program Vendors
Loyalty Technology Solutions Landscape,
Technology Today Report