Skip to the main content.
Contact Us AIR Login
Contact Us AIR Login

Get the latest insights, research and news delivered straight to your inbox.

Plus, enter to win the 2nd edition of Omnichannel Retail by Tim Mason & Sarah Jarvis!

No spam. We promise. 💜
Platform

AIR
Acquire. Interact. Retain.
Breathe life into your customer relationships

Learn more

Core Products
Made for Scale
Interim Report for FY24

Eagle Eye Interim Report 2024

Download Report

Scale personalization and stretch customer spend with profitable-by-design Challenges

Our AI and machine learning-based, end-to-end solution combines personalization and gamification to positively impact and reward incremental customer behavior. Challenges are a proven way to deliver highly profitable personalized campaigns at scale that retailers, suppliers, and end customers love.

Personalized Challenge example
lines_updated
Auchan logo carrefour-logo Giant Eagle Logo eleclerc-logo rite-aid-logo-vector FairPrice Group logo

Problems we solve

Incremental sales icon

Executing profitable promotions that deliver tangible customer value

7:1 incremental sales to reward earned

Sales reward icon

Unlocking supplier funding at scale

4:1 incremental sales to reward earned for participating suppliers

1:1 offers icon

Scaling personalization within weeks

1,000s of truly 1:1 offers

A solution designed for grocery and other high-frequency retailers

Personalized challenge core components
  • Product group - highly relevant to this specific customer.
  • Spend (or frequency) threshold - personalized to every customer and set higher than their predicted natural behavior during the campaign timeframe.
  • Reward amount - enough to motivate this individual customer to react.

Deploying the right challenge to drive the behavior you seek

Frequency Challenge

Frequency Challenge

One more visit, try formats/channels to acquire customers

Brand Challenge

Brand Challenge

Consolidate spend, grow purchases, broaden engagement, try new products, acquire customers

Category Challenge

Category Challenge

Consolidate spend, grow purchases, broaden engagement

Referral Challenge

Referral Challenge

Recruit friends and family, generate buzz

Behind Challenges is a built-in next generation data science composed by different algorithms. Each one of them has a different role in ensuring an innovative use case.

Meet the algorithms
Leveraging the AI that lies at the heart of Challenges
Leveraging the AI that lies at the heart of Challenges

Benefits of our solution

Infinity

Automated end-to-end solution

Built on the Google Cloud Platform, AI and ML are applied in innovative ways to automate the creation, execution, and measurement of your promotions

Like icon

Minimal resource needs

Designed specifically to simplify setup and maintenance with the goal being to eliminate the impact on your IT, digital, and commercial teams

Settings icon

Seamless integration

Being API-driven means we easily connect to your existing infrastructure to deliver a seamless customer experience within your digital properties

Time icon

Fast and low-risk implementation

Launch your first campaign in five weeks* and roll out the approach at a pace that works for you

Piggy bank icon

Supplier funding can make the whole service cost neutral

Supplier participation fees > license fee

And when we say end-to-end, we mean it, challenges are packaged up and delivered in an out-the-box, intuitive and engaging digital experience unique to your brand.

Challenges are packaged up and delivered in an out-the-box, intuitive and engaging digital experience unique to your brand.
Recognized by Industry Experts

Gartner

Market Guide for Loyalty Program Vendors
2023

Forrester

Loyalty Technology Solutions Landscape,
Q4 2022

Loyalty360

Technology Today Report
2021

What are you waiting for, your customers save money on products they love while being rewarded for their incremental spending, and suppliers can fund the whole thing.

Book a Demo