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AIR
Acquire. Interact. Retain.
Breathe life into your customer relationships

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ASDA Rewards Logo

How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Contact us to find out how we can enable your teams on our platform.

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The complete digital marketing toolkit for
Fuel Retail.

Whether your customers are pulling in to fill up their tank, grabbing a coffee on the go, or doing a shop for their evening meal, you need to make every visit count. With Eagle Eye AIR, you can turn everyday pit stops into lasting customer relationships—helping you stay top of mind, even if they have to drive an extra mile.

We get it—fuel retail comes with its own set of challenges: low margins, fierce competition, and inconsistent offerings and experiences across sites, especially in franchise-led models. But there’s also a huge opportunity, especially as customers shift toward digital and expect more convenience than ever.

Fuel retail

Connected Loyalty from Forecourt to Forethought

With our AIR platform, you can seamlessly connect rewards and promotions across the full customer journey—from the pump to the shop, food court, car wash, EV charging, and beyond.

We’ll help you acquire customers digitally, drive repeat visits, and increase basket size. By capturing more customer data and connecting it across every part of the journey, you’ll unlock insights that let you deliver more personalized, meaningful customer experiences that grow customer lifetime value.

Hand holding gas nozzle with one last drop. A man holding a gasoline nozzle.

Trusted by Leading Fuel Retailers

Z Energy logo Esso logo Viva Energy logo Welcome Break logo SSP logo Co-op logo

Key Capabilities for Fuel Retailers

Points

Points

Real-time earning with flexible rates across fuel and retail—drive spend toward your most profitable categories.

Reward

Seamless Rewards

Let customers redeem instantly in-app through reward banks—no friction, no waiting.

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Fuel Discounts

It’s not always about price—but when it is, make sure your members feel rewarded for filling up.

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Stamp Cards

A coffee on the sixth visit? Sometimes it’s the little perks that keep them going (and coming back).

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Integrated Payments

App payments or number plate recognition make transactions totally seamless—no wallet-fumbling required.

Pre-Ordering shopping

Pre-Ordering

On-the-go ordering for food or essentials—just like at home, now available on the road.

Partnering with others allowing earn and burn across a network

Coalition Models

Partner with others to build multi-brand programs, allowing customers to earn and burn across a network.

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Share Tanks

Let customers split the cost of a fill-up via the app—no more awkward math post road trip.

Refer a Friend

Refer a Friend

Reward customers for customer advocacy.

World-class support

Unified Experience

Operate under multiple banners? Bring them all together with one loyalty program that connects your ecosystem and rewards customers everywhere they engage.

Recognized by Industry Experts

Gartner logo

Market Guide for Loyalty Program Vendors 2023

Forrester logo

Loyalty Platforms Landscape,
Q3 2025

IDC logo

Worldwide Retail Loyalty Software Providers 2024

Turn Pit Stops Into Profit—See How