Smart Checkout: Drive Loyalty and Maximize Every Sale

Your checkout is more than just a place to process payments - it’s a powerful driver of customer loyalty and business growth.

With Smart Checkout, every transaction is seamless, intelligent, and personalized in real time. Build stronger customer connections and maximize value for your business at every touchpoint.

Smart Rewards: Real-Time Loyalty at the Point of Sale

Smart Rewards is the real-time, omnichannel loyalty engine that delivers the right reward to the right customer at the right time - across any channel. It removes the limitations of legacy POS systems, enabling retailers to execute any type of incentive at unlimited scale.

Faster than a Google search: Smart Rewards applies all valid discounts and points in less than 150ms, ensuring seamless transactions without slowing down checkout.

Shopper scanning a digital loyalty card QR code at a POS terminal, with Smart Checkout identifying the member instantly.

1. Identify Member

Member identified at checkout; basket instantly analyzed.

Smart Checkout displaying available promotions including multi-buy, 10% off, two-for-one, meal deal, and price match offers.

2. Validate Offers

API validates wallet offers, rewards, and entitlements.

Smart Checkout interface calculating 32 basket items with total £86.90 and applying a meal deal discount in real time.

3. Calculate

Discounts and points calculated, sent to POS in real-time.

Customer holding a smartphone with loyalty rewards icon, representing Smart Checkout updating balances and redeeming offers in real time.

4. Redeem & Update

Offers redeemed; balances updated and program details managed.

Number 1

Identify Member

Member identified at checkout; basket instantly analyzed.

Number 2

Validate Offers

API validates wallet offers, rewards, and entitlements.

Number 3

Calculate

Discounts and points calculated, sent to POS in real-time.

Number 4

Redeem & Update

Offers redeemed; balances updated and program details managed.

Prioritize

Promotion Ordering

Ensure accurate discounts with Smart Rewards, which applies offers in the right order every time

Tiers

Stacking Rules

Set rules to limit offers per transaction, preventing members from stacking too many discounts.

Offer selection

Item Promotion Limits

You can avoid over-rewarding by setting a limit on how many offers can be applied to a single product.

Infinity

Refund and Exchanges

Smart Rewards auto-adjusts returns by reclaiming points and coupons, preventing fraud and margin loss.

Two PC Optimum receipt offers: (left) Eligible for 2,000 bonus points when registering through the app; (right) Register digitally in the PC Optimum app to earn more, with average members saving $215 annually in points.

Drive digital registration for non-digital loyalty members

PC Optimum receipt offer: Free product available. Scan QR code to redeem through the app.

Drive digital engagement for declining/dormant members

PC Optimum receipt offer: Earn 2,000 points on PC Wings by scanning the QR code before September 25, 2023.

Drive media revenue and offer engagement for digitally registered member

PC Optimum receipt offer: Unlock perks with the app. Earn 1,500 points when registering online and viewing offers for the first 3 weeks.

Target non-loyalty members and give them super rich offers to get them to join the program!

receipt-discount-offer-bpl

Monetize
Receipts

Generate new revenue by commercializing receipt space for partners.

target-customer-bpl

Personalized
for Members

Messages tailored to history, current basket, and location.

Refer a Friend

Engage
Non-Members

Incentivize app adoption or loyalty sign-ups.

Supports all loyalty engagements & discount offers

+33% increase in loyalty sign-ups (proven)

We’ve partnered with Ecrebo, the market-leading receipt printing platform trusted by top retailers across Europe and North America.

Logos of leading retailers that trust Ecrebo: Loblaws, Morrisons, Waitrose, Pepco, and SEG.

The solution works with your existing receipt printers and integrates seamlessly with any POS software - no new hardware required. That means faster rollout and significant cost savings.

Turn every purchase into the start of the next visit with Smart Messaging.

Discover How Messaging Drives Repeat Visits

Smart Spend: Real-Time Basket Insights (Coming Soon)

Smart Spend uses APIs to give customers real-time insights as they shop, helping them maximize their rewards and driving basket value. Our solution will empower retailers to increase revenue and customer loyalty by enabling intelligent, personalized basket building and real-time promotional insights at the point of purchase.

More details to follow...

Can’t Wait? Let’s Talk

Smart Spend: Real-Time Basket Insights. Holographic display over groceries in a purple-themed supermarket aisle. Coming Soon.

Let’s start the conversation

Want to learn more about how Smart Checkout can help you build customer loyalty and maximize value at every transaction?

Our team is ready to help you explore solutions, answer questions, and show how Eagle Eye can support your business goals.