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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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1 min read

Is AI Making Us Mentally Lazy or Sharper Thinkers?

Is AI Making Us Mentally Lazy or Sharper Thinkers?

AI as a Partner, Not a Crutch

As artificial intelligence becomes increasingly integrated into our daily work, a pressing question emerges: is AI making us mentally lazy, or is it sharpening our thinking? In a recent CEO Magazine feature, industry experts explored how AI impacts cognitive skills, productivity, and creativity in the workplace.

Insights from the AI Frontline

Jonathan Reeve, Vice President, Asia Pacific at Eagle Eye, shared his perspective that AI should act as a partner, not a crutch. He cautions that if AI begins thinking for us rather than with us, the output risks losing authenticity. His view reflects a growing consensus that AI should enhance, rather than replace, human judgment and decision-making.

FAQ: Is AI Making Us Mentally Lazy?

Finding the Right Balance

The challenge lies in striking the right balance — leveraging AI to boost efficiency while ensuring critical thinking skills remain sharp. As adoption accelerates, businesses and individuals alike will need to define how to use AI as a tool for collaboration, not dependency. Read the full article for a range of expert insights from leaders across industries.

Retail Media Trends 2025: What Experts Say Brands Must Do Next

1 min read

Retail Media Trends 2025: What Experts Say Brands Must Do Next

Explore 2025's top retail media trends, including monetization, AI-driven targeting, and personalization strategies shaping brand growth and loyalty.

Strategic Partnerships: Jonathan Reeve on Finding the Right Fit

1 min read

Strategic Partnerships: Jonathan Reeve on Finding the Right Fit

Jonathan Reeve shares how businesses can identify strategic partnerships that deliver mutual value and drive growth in today’s competitive market.

Three Key Reasons Why Challenge Offers Drive Consumer Engagement

2 min read

Three Key Reasons Why Challenge Offers Drive Consumer Engagement

Challenge offers gamify retail promotions to increase participation, loyalty and spend. Discover three reasons they work.