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Retail Media Trends 2025: What Experts Say Brands Must Do Next
Explore 2025's top retail media trends, including monetization, AI-driven targeting, and personalization strategies shaping brand growth and loyalty.
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The A-Z of Customer Loyalty→
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TL;DR
As artificial intelligence becomes increasingly integrated into our daily work, a pressing question emerges: is AI making us mentally lazy, or is it sharpening our thinking? In a recent CEO Magazine feature, industry experts explored how AI impacts cognitive skills, productivity, and creativity in the workplace.
Jonathan Reeve, Vice President, Asia Pacific at Eagle Eye, shared his perspective that AI should act as a partner, not a crutch. He cautions that if AI begins thinking for us rather than with us, the output risks losing authenticity. His view reflects a growing consensus that AI should enhance, rather than replace, human judgment and decision-making.
Yes – if we let it. Several experts warn that outsourcing too much thinking to AI dulls originality and critical reasoning. For example:
Not necessarily. Steven Lewis notes that building AI advisory teams can take more time upfront – but the payoff is deeper insights and scalability. Used well, AI may shift time from basic tasks to higher-value work.
The challenge lies in striking the right balance — leveraging AI to boost efficiency while ensuring critical thinking skills remain sharp. As adoption accelerates, businesses and individuals alike will need to define how to use AI as a tool for collaboration, not dependency. Read the full article for a range of expert insights from leaders across industries.
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Plus, enter to win the 2nd edition of Omnichannel Retail by Tim Mason & Sarah Jarvis!
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1 min read
Explore 2025's top retail media trends, including monetization, AI-driven targeting, and personalization strategies shaping brand growth and loyalty.
1 min read
Jonathan Reeve shares how businesses can identify strategic partnerships that deliver mutual value and drive growth in today’s competitive market.
9 min read
Sarah Jarvis explores how retailers can close the gap between loyalty strategy and execution with scalable, AI-powered personalization.