Insights & Updates from Eagle Eye.

Explore our latest blogs, news articles, media coverage, and industry recognition—insights that shape the future of loyalty, personalization, and digital promotions.

Loyalty Programs

AI-Powered Loyalty Programs Reshape Asia-Pacific Retail

Eagle Eye on 20 March, 2025

How AI Loyalty Programs Are Shaping APAC Retail Retailers in the Asia-Pacific region are rapidly adopting AI-powered loyalty strategies to boost...

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Building Loyalty That Lasts Beyond the Holiday Rush

Eagle Eye on 24 January, 2025

Avoiding the Holiday Loyalty Trap In her latest article for CXM World, Sarah Jarvis, Propositions Director at Eagle Eye, explores why brands must...

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The Psychology Behind Gamification in Retail Marketing

Why Gamification Works in Retail Loyalty Marketing

Eagle Eye on 23 January, 2025

Exploring the Psychology of Gamification In an op‑ed for B&T, Jonathan Reeve, VP of APAC at Eagle Eye, dives into how gamification strategies — like...

Loyalty Promotions Personalization Media Coverage Retail Loyalty Programs

How to Make Personalized Loyalty a Reality in Retail

Eagle Eye on 22 January, 2025

Turning Loyalty Promises into Performance Personalized loyalty is no longer a futuristic ideal—it's a competitive necessity. In this article for IT...

Loyalty Technology Personalization Media Coverage Retail AI Loyalty Programs

Why Sustainability Is the New Loyalty Strategy for Retailers

Eagle Eye on 20 January, 2025

Retail Loyalty Gets a Green Makeover As shoppers increasingly seek out brands that align with their values, sustainability is fast becoming a...

Loyalty Personalization Media Coverage Retail ROI Loyalty Programs

1 min read

From Holiday Highs to Lasting Loyalty: Strategies That Endure

Eagle Eye on 16 January, 2025

Introduction In the CustomerThink article, Eagle Eye’s Regional Director, Joel Percy, explores how brands can go beyond short-lived seasonal wins to...

Loyalty Technology Personalization Media Coverage Retail AI Loyalty Programs