Built to partner at scale

Working with technology, solution, and integration partners to help retailers deliver smarter loyalty and personalization.

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Become a partner

Explore how we work with partners to build, integrate, and scale loyalty and personalization for retailers.

We're the personalization people.

Our technology helps retailers design and manage world-class loyalty programs that capture rich first-party data - and then applies built-for-retail AI to deliver 1:1 personalization at scale.

Insights & Updates from Eagle Eye

Explore our latest blogs, news articles, media coverage, and industry recognition - insights that shape the future of loyalty, personalization, and digital promotions.

Loyalty Programs (2)

Sustainability and loyalty

4 min read

Sustainable Grocery Loyalty: Engaging the Eco-Friendly Shopper

Learn how grocery retailers can increase revenue and engagement by integrating green rewards and sustainability incentives into their loyalty programs.

Senior shopaholic woman taking shopping bags

1 min read

Key Loyalty Trends Shaping the APAC Region in 2025

Explore the top loyalty trends transforming retail across APAC in 2025, from digital personalization to omnichannel engagement and regional innovation.

Are Marketers Ready for Third‑Party Loyalty Programs?

1 min read

Are You Ready for Third-Party Loyalty Program Integration?

As third-party loyalty schemes rise, retailers must prepare their tech and data strategies to enable integration, personalization, and customer value.

Grocery shopping

1 min read

UK Retailers Must Prioritize Loyalty, Personalization, & Profitability

Eagle Eye's insight highlights how UK retailers can drive loyalty and profitability by investing in personalization, data, and customer-centric strategies.

Rethinking Coalition Loyalty: Three Strategic Principles

1 min read

Strategic Principles for Coalition Loyalty Success

Explore the essential strategic principles for building successful coalition loyalty programs that create mutual value for partners, brands, and customers.

The 'Secret Tech Sauce' Behind Australian Retail Media Success

1 min read

How Personalization Drives Loyalty and Retail Media Success

See how personalized experiences are reshaping loyalty strategies and fueling retail media success through relevance, engagement, and first-party data.

How Aussie retailers can maximise loyalty ROI

1 min read

Maximizing Loyalty ROI: Strategies for Australian Retailers

Discover how Australian retailers can maximize ROI from loyalty programs by using personalization, real-time data, and strategic supplier collaboration.

Why we need to be all-in on Personalization

1 min read

Embracing Personalization as a Retail Growth Strategy

Learn why personalization is becoming the cornerstone of retail growth, and how data, AI, and loyalty work together to drive engagement and results.

Bringing Loyalty Programs to Life: Personalisation in Practice

1 min read

Personalization in Practice: Enhancing Loyalty Programs

Explore how brands use personalization to revamp loyalty programs and boost engagement, with insights from Eagle Eye’s Sarah Jarvis.

How are Brands Adapting to Technological Shifts?

1 min read

Jonathan Reeve on Adapting Loyalty to Tech Shifts in APAC

Eagle Eye's Jonathan Reeve discusses how APAC brands are evolving loyalty strategies amid rapid technological advancements.

Increase customer loyalty

1 min read

How AI Is Revolutionising Loyalty Programs with Personalization

Discover how AI is revolutionizing loyalty programs by enabling hyper-personalized experiences, deeper engagement, and real-time campaign optimization.

Campaign Brief - Loyalty's Next Chapter

1 min read

AI-Powered Loyalty Programs Reshape Asia-Pacific Retail

Explore how AI-driven loyalty programs are transforming retail in the Asia-Pacific region, according to Eagle Eye’s new regional insights and eBook.