How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.
Artificial intelligence is rapidly changing how businesses approach customer loyalty. By using AI-powered insights, companies can now deliver personalized rewards, targeted offers, and real-time engagement that goes far beyond traditional points-based systems.
In this article, discover how major brands like ALH Hotels and IMO Car Wash are using AI to create loyalty programs that feel tailored to each individual customer—resulting in stronger relationships and better ROI.
From advanced data analytics to machine learning models that predict customer behavior, this shift marks a major step forward in how loyalty programs drive real business results.
Learn how AI is redefining loyalty—and what it could mean for your business.
Our vision is to power the personalised marketing revolution globally. We create value by ensuring our customers are able to deliver better, more personalised marketing, which is simpler for their teams to execute and cheaper for them to run.
1 min read
Eagle Eye on 8 May, 2025
In the article "The Business Case for AI in Customer Loyalty Programs" on CustomerThink, Cédric Chéreau, Managing Director at EagleAI (part of Eagle...
1 min read
Eagle Eye on 2 May, 2025
In the article "Making Personalization Profitable: Loyalty Lessons from Two UK Retailers" published by Canadian Grocer, Joel Percy, Regional Director...
1 min read
Eagle Eye on 6 May, 2025
In the article "Seven Loyalty Trends Reshaping the Asia-Pacific Retail Sector" published by the Australian Loyalty Association, Jonathan Reeve, Vice...
