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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Insights & Updates from Eagle Eye.

Explore our latest blogs, news articles, media coverage, and industry recognition—insights that shape the future of loyalty, personalization, and digital promotions.

Grocery

Grocery retail data analytics—AI-powered loyalty insights in store environment

1 min read

Inflation‑Proof Loyalty: Grocery Retail’s Data‑Driven Strategy

Why Data-Driven Loyalty Matters Now Inflation is compressing margins and shifting shopper behavior—but grocers deploying data-driven loyalty...

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Man trying to transfer redeem rewards points into cash on his mobile phone

1 min read

How AI Is Powering Loyalty, Retail Media & Personalization in Grocery

In the article "The Intersection Between Loyalty, Personalization, Retail Media and AI" published by Supermarket News, Jeff Baskin, Chief Revenue...

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FMCG Omnichannel Trends for 2025

What FMCG Brands Must Prioritize for Omnichannel Success in 2025

Introduction In a recent article from Econsultancy, industry leaders explore the shifting dynamics of FMCG retail heading into 2025. With consumers...

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Why Woolworths Went Big on AI Personalisation

Inside Woolworths' AI Personalization Strategy for Retail Growth

Introduction In the AiThority article, Woolworths' strategic focus on predictive AI is spotlighted as a key driver in elevating personalization and...

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Health, Wellness & Loyalty

4 min read

Loyalty Meets Health & Wellness: Driving Healthier Choices in Grocery Retail

Health and wellness claims have been a part of the grocery shopping experience since the dawn of the supermarket, but they’re now taking on a new...

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Scaling up grocery loyalty personalization with predictive AI

Scaling Up Grocery Loyalty: Predictive AI & Personalization

Introduction In the article published by Grocery Business, Joel Percy, Regional Director at Eagle Eye, outlines how predictive AI can unlock the...

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Sustainability in Consumer Retail Decision-Making

5 min read

Sustainable Spending: The Role of Sustainability in Consumer Retail Decision-Making

Grocery shopping, though routine, involves a broad set of considerations and choices. Consumers must weigh a range of factors, from which products to...

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Loyalty members getting excited about third-party redemption options

2 min read

Unlocking Loyalty: The Power and Challenges of Third-Party Redemption

Back in the early 2000s, while I was at Tesco, a pivotal shift occurred when Airmiles moved from being a redemption partner of Sainsbury's Nectar to...

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Build vs. Buy

5 min read

Why Deploying Eagle Eye AIR Will Reduce Your Total Cost of Ownership vs. Building a Solution In-House

I've been on the front lines of sales for a while now, and if there’s one thing I’ve learned through countless conversations with customers, it’s...

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Shopping trolley/cart

4 min read

Transforming the Grocery Loyalty & Shopping Experience with Artificial Intelligence

Imagine a supermarket that can predict what shoppers will buy before they enter the store? That’s the potential power of artificial intelligence (AI)...

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