Featured Case Study:
See how Eagle Eye helped Giant Eagle relaunch myPerks, delivering 25M+ personalized offers monthly and boosting loyalty program ROI.
3 min read
Jonathan Reeve on 1 October, 2025
Learn what makes an offer truly personalized, why it matters for loyalty programs, and how AI helps retailers boost engagement.
2 min read
Jonathan Reeve on 15 October, 2024
Challenge offers gamify retail promotions to increase participation, loyalty and spend. Discover three reasons they work.
2 min read
Jonathan Reeve on 8 October, 2024
Discover how evolving coalition loyalty programs are leveraging strategic partnerships to enhance customer experience and foster long-term loyalty.
2 min read
Jonathan Reeve on 2 October, 2024
Discover the power of third-party redemption in loyalty programs, exploring its benefits, challenges, and real-world success stories.
1 min read
Jonathan Reeve on 17 September, 2024
Explore the pros and cons of integrated vs specialist loyalty platforms, and find the best solution for your business to drive customer engagement & growth
2 min read
Jonathan Reeve on 4 September, 2024
Understanding the shift towards real-time in loyalty programs: Learn the importance and benefits of real-time issuance and redemption of offers.
3 min read
Jonathan Reeve on 10 May, 2023
Discover the truth about personalised offers in retail and how to overcome challenges to unlock their full potential. Read the article now.
4 min read
Jonathan Reeve on 13 April, 2023
Why now is the time for digital personalization in pharmacy. Discover how loyalty tech is driving omnichannel engagement.
2 min read
Jonathan Reeve on 3 April, 2023
Insights on two crucial aspects of Woolworths' Everyday Extra Subscription: The customer proposition and the technology behind it.
3 min read
Jonathan Reeve on 7 May, 2021
This blog explores the need for personalisation and the obstacles faced by EDLP retailers, as well as potential solutions.
2 min read
Jonathan Reeve on 2 August, 2019
Explore how legacy retailers can compete with digital natives by adopting agile, composable loyalty and personalization strategies.
