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ASDA Rewards Logo

How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Blog.

Stay up to date with the Eagle Eye blog, covering the most important topics within the customer loyalty and digital promotions landscape.

Hospitality & QSR

The Golden Rule blog series

3 min read

Blog #6: Unreasonable Hospitality: Lessons in Following the Golden Rule for Business Success

Picture of Tim Mason Tim Mason on 24 October, 2024

This is the next installment in our series of blogs about how following the Golden Rule—treating people the way they want to be treated—is the surest...

Golden Rule Hospitality & QSR
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Loyalty members getting excited about third-party redemption options

2 min read

Unlocking Loyalty: The Power and Challenges of Third-Party Redemption

Picture of Jonathan Reeve Jonathan Reeve on 2 October, 2024

Back in the early 2000s, while I was at Tesco, a pivotal shift occurred when Airmiles moved from being a redemption partner of Sainsbury's Nectar to...

Loyalty Grocery Hospitality & QSR
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