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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Insights & Updates from Eagle Eye.

Explore our latest blogs, news articles, media coverage, and industry recognition—insights that shape the future of loyalty, personalization, and digital promotions.

Hospitality & QSR

The Golden Rule blog series

3 min read

Blog #6: Unreasonable Hospitality: Lessons in Following the Golden Rule for Business Success

This is the next installment in our series of blogs about how following the Golden Rule—treating people the way they want to be treated—is the surest...

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Loyalty members getting excited about third-party redemption options

2 min read

Unlocking Loyalty: The Power and Challenges of Third-Party Redemption

Back in the early 2000s, while I was at Tesco, a pivotal shift occurred when Airmiles moved from being a redemption partner of Sainsbury's Nectar to...

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5 ways digital collaboration improves workflow

1 min read

The Golden Rule of Customer Success in Modern Retail

In this feature on Women Love Tech, experts explain how applying the “golden rule” in business—treating customers the way they want to be...

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Interior of Toby Carvery restaurant, representing hospitality environment where digital loyalty and personalized offers can enhance guest experience

1 min read

Mitchells & Butlers Boosts Footfall with Driftrock and Eagle Eye

Footfall-Driving Campaign for Mitchells & Butlers Delivers Strong Results Mitchells & Butlers, one of the UK’s largest hospitality operators,...

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Pret Perks

1 min read

Eagle Eye Powers Pret A Manger's New Pret Perks Loyalty Program

Eagle Eye, the global marketing technology company, is delighted to announce that Pret A Manger's new trial loyalty scheme, Pret Perks, is powered by...

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Pret coffee cup

1 min read

Eagle Eye Powers Pret's Coffee Subscription With Real-Time Tech

Pret A Manger Launches Coffee Subscription Powered by Eagle Eye AIR Eagle Eye Solutions, a global SaaS marketing technology company, is powering Pret...

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