How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.
2 min read
Sarah Jarvis on 16 January, 2025
Co-written by Hunter Murray and Anand Patel from Loyalty & Reward Co Understanding and measuring the ROI of a loyalty program is essential for any...
3 min read
Sarah Jarvis on 12 December, 2024
Co-written by Hunter Murray and Anand Patel from Loyalty & Reward Co
4 min read
Eagle Eye on 4 December, 2024
Earlier this year, Forrester published a report, Use Personalization To Activate Loyalty Program Value, outlining the best practices for developing...
4 min read
Eagle Eye on 27 November, 2024
Health and wellness claims have been a part of the grocery shopping experience since the dawn of the supermarket, but they’re now taking on a new...
4 min read
Eagle Eye on 26 November, 2024
At the risk of stating the obvious, the holidays are a critical time for retailers.
2 min read
Sarah Jarvis on 21 November, 2024
Co-written by Hunter Murray and Anand Patel from Loyalty & Reward Co
4 min read
Eagle Eye on 20 November, 2024
Grocery loyalty programs hold a unique and strategic position in shaping consumer behavior, offering retailers deep insights into purchasing...
5 min read
Eagle Eye on 18 November, 2024
Grocery shopping, though routine, involves a broad set of considerations and choices. Consumers must weigh a range of factors, from which products to...
2 min read
Jonathan Reeve on 8 October, 2024
Partner brands have long valued coalition loyalty programs for their ability to provide a holistic view of consumer behavior across multiple...
2 min read
Jonathan Reeve on 2 October, 2024
Back in the early 2000s, while I was at Tesco, a pivotal shift occurred when Airmiles moved from being a redemption partner of Sainsbury's Nectar to...
