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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Blog.

Stay up to date with the Eagle Eye blog, covering the most important topics within the customer loyalty and digital promotions landscape.

Loyalty (5)

Businessman using smartphone in front of AI graphic, representing artificial intelligence in personalized retail offers

1 min read

AI Brings Retailers Closer to the Holy Grail of Offer Personalization

Can AI Deliver the Holy Grail of Retail Offers? For decades, retailers have chased the “holy grail” of delivering the right offer to the right...

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Subscribe form for newsletter

1 min read

How Subscriptions Are Driving Loyalty and Long-Term Value in Retail

As explored in Total Retail, retailers are evolving their approach to subscription models—moving beyond short-term revenue goals to foster long-term...

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Shopping trolley/cart

4 min read

Transforming the Grocery Loyalty & Shopping Experience with Artificial Intelligence

Imagine a supermarket that can predict what shoppers will buy before they enter the store? That’s the potential power of artificial intelligence (AI)...

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The Grocer

1 min read

Tesco Clubcard Challenges Offer Up to £50 in Loyalty Points

As featured in The Grocer, Tesco’s newest Clubcard Challenges campaign is making headlines by offering customers up to £50 in loyalty points for...

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Tesco Clubcard points

1 min read

Tesco Launches New AI-Powered Clubcard Challenges

Tesco is once again raising the bar in loyalty innovation. As shared in this official announcement, the retailer has launched a new wave of...

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Shopper using smartphone with digital icons in grocery aisle, symbolizing retail tech and digital engagement

1 min read

How Digital Strategies Help Smaller Retailers Compete

Smaller retailers are proving that digital transformation isn't just for enterprise giants. In this article from MarketScale, experts explore how...

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Eagle Eye AIR

4 min read

Eagle Eye AIR: Meeting Enterprise Retailers' Needs in Function & Performance

Serving organizations with thousands of stores, hundreds of thousands of SKUs, millions of customers, and the ambition to deliver billions of...

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5 ways digital collaboration improves workflow

1 min read

The Golden Rule of Customer Success in Modern Retail

In this feature on Women Love Tech, experts explain how applying the “golden rule” in business—treating customers the way they want to be...

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Loyalty on smart phone app

2 min read

Rewarding Loyalty, Not Just Spend

Rethinking Loyalty: Beyond Transactional Relationships You wouldn't want to have a personal relationship with someone who asked you for money every...

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4 min read

Blog #2: Follow the Golden Rule as the Path to Growth

In our last blog, we introduced you to the age-old concept of "The Golden Rule", which is about treating people how you'd like to be treated. It's a...

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