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Blog.

Stay up to date with the Eagle Eye blog, covering the most important topics within the customer loyalty and digital promotions landscape.

Loyalty (3)

The Golden Rule blog series by Tim Mason and Sarah Jarvis

4 min read

Blog #4: Making Every Day Your Masterpiece

Making Every Day Your Masterpiece At the end of our last blog, we introduced John Wooden, the legendary UCLA Bruins basketball coach; a man who...

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Customer Data Platform (CDP)

2 min read

Elevating Personalized Experiences with CDPs and Loyalty Platforms

Building upon our previous post, let’s explore how the integration of Customer Data Platforms (CDPs) and loyalty platforms can elevate personalized...

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Customer Data Platform (CDP) feature

2 min read

Maximizing the Usage of a Loyalty Platform with a CDP

Businesses are constantly seeking ways to deepen their understanding of customers so that they can use this knowledge to deliver engaging,...

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Shopping trolley/cart

4 min read

Transforming the Grocery Loyalty & Shopping Experience with Artificial Intelligence

Imagine a supermarket that can predict what shoppers will buy before they enter the store? That’s the potential power of artificial intelligence (AI)...

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Eagle Eye AIR

4 min read

Eagle Eye AIR: Meeting Enterprise Retailers' Needs in Function & Performance

Serving organizations with thousands of stores, hundreds of thousands of SKUs, millions of customers, and the ambition to deliver billions of...

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The Golden Rule

4 min read

Blog #3: Following the Golden Rule to place your employees at the heart of your organization

Hello again, and welcome to our third Golden Rule post! Whether you're a newcomer or need a quick refresher, here’s what we outlined in our first two...

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Loyalty on smart phone app

2 min read

Rewarding Loyalty, Not Just Spend

Rethinking Loyalty: Beyond Transactional Relationships You wouldn't want to have a personal relationship with someone who asked you for money every...

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4 min read

Blog #2: Follow the Golden Rule as the Path to Growth

In our last blog, we introduced you to the age-old concept of "The Golden Rule", which is about treating people how you'd like to be treated. It's a...

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Background of numbers. from zero to nine.

2 min read

Less magic, more points – Eagle Eye's Product Team delivers again.

Ah, points – the heartbeat of most loyalty schemes. Earn them, burn them, save them, boost them, donate them, gift them, argue who gets them in a...

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DIAL - Data Insight Action Loyalty

2 min read

Introducing DIAL: The Framework for Creating Measurable Customer Loyalty

In today's fast-paced business landscape, creating and maintaining customer loyalty is more crucial than ever. To achieve this, a strategic framework...

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