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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Stay up to date with the Eagle Eye blog, covering the most important topics within the customer loyalty and digital promotions landscape.

Loyalty (3)

Customer Data Platform (CDP) feature

2 min read

Maximizing the Usage of a Loyalty Platform with a CDP

Businesses are constantly seeking ways to deepen their understanding of customers so that they can use this knowledge to deliver engaging,...

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Shopping trolley/cart

4 min read

Transforming the Grocery Loyalty & Shopping Experience with Artificial Intelligence

Imagine a supermarket that can predict what shoppers will buy before they enter the store? That’s the potential power of artificial intelligence (AI)...

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Eagle Eye AIR

4 min read

Eagle Eye AIR: Meeting Enterprise Retailers' Needs in Function & Performance

Serving organizations with thousands of stores, hundreds of thousands of SKUs, millions of customers, and the ambition to deliver billions of...

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The Golden Rule

4 min read

Blog #3: Following the Golden Rule to place your employees at the heart of your organization

Hello again, and welcome to our third Golden Rule post! Whether you're a newcomer or need a quick refresher, here’s what we outlined in our first two...

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Loyalty on smart phone app

2 min read

Rewarding Loyalty, Not Just Spend

Rethinking Loyalty: Beyond Transactional Relationships You wouldn't want to have a personal relationship with someone who asked you for money every...

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International Loyalty Awards 2024

1 min read

Vote for Our Loyalty Innovations in the International Loyalty Awards!

Awards season is well and truly here, a great time to celebrate the achievements of both our employees and customers who have spearheaded innovation...

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4 min read

Blog #2: Follow the Golden Rule as the Path to Growth

In our last blog, we introduced you to the age-old concept of "The Golden Rule", which is about treating people how you'd like to be treated. It's a...

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Background of numbers. from zero to nine.

2 min read

Less magic, more points – Eagle Eye's Product Team delivers again.

Ah, points – the heartbeat of most loyalty schemes. Earn them, burn them, save them, boost them, donate them, gift them, argue who gets them in a...

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DIAL - Data Insight Action Loyalty

2 min read

Introducing DIAL: The Framework for Creating Measurable Customer Loyalty

In today's fast-paced business landscape, creating and maintaining customer loyalty is more crucial than ever. To achieve this, a strategic framework...

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Rising commodity prices. Crisis and rising commodity prices concept. recession Inflation. The price graph of consumer goods increases.

2 min read

Leveraging Loyalty and Promotions in Response to the Cost-of-living Crisis

Navigating the Retail Landscape Amidst Economic Challenges In the challenging landscape that grocery retailers currently navigate, with soaring...

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