Steve Rothwell founded the Eagle Eye business from his bedroom in Surrey back in 2003. He admits that the business was started "sort of by accident" but that it was founded on one core principle - treating people the way they'd like to be treated.
Eagle Eye Wallet launches and immediately redefines the way that companies are able to manage their customer loyalty offerings
2018
Platform Milestone
960m redemptions
2018
Platform Milestone
Migrated to Google Cloud
2019
Platform Milestone
Eagle Eye POS Connect launches, providing the best-in-class capability to integrate to in-store and online points of sale
2019
Platform Milestone
Opened our Melbourne office
2019
Business Milestone
985m redemptions
2019
Platform Milestone
Announced 5-year contract with Waitrose & Partners in the UK
2019
Customer Milestone
The Warehouse Group in New Zealand
2019
Customer Milestone
Southeastern Grocers in North America
2019
Customer Milestone
979m redemptions, even during a global pandemic
2020
Platform Milestone
Started working with Pret a Manger in the UK, launching the UK’s first QSR subscription programme in the midst of a global pandemic to rave reviews
2020
Customer Milestone
Signed a 5-year deal with Woolworth’s Australia, the #1 retailer in the region
2020
Customer Milestone
Hit 140 employees
2020
Business Milestone
40 global mobile apps live
2021
Platform Milestone
Eagle Eye Cloud-Based Adjudication launches, unlocking the power of omnichannel personalisation for retailers globally
2021
Platform Milestone
1.3bn redemptions
2021
Platform Milestone
Went live with Virgin Red, underpinning their new rewards programme
2021
Customer Milestone
Recognised in Loyalty360's Technology Today Report
2021
Business Milestone
Recognised by Forrester in their Now Tech: Promotions and Offer Management Providers, Q3 2021 Report
2021
Business Milestone
Started working with Giant Eagle in the USA
2022
Customer Milestone
Deepened our long-standing relationship with Asda to launch their new rewards proposition, Asda Rewards
2022
Customer Milestone
Gained a 3 star accreditation by Best Companies and hit 180 employees
2022
Business Milestone
Acquired France-based Untie Nots, an AI-powered personalised promotions business, adding Carrefour, E. Leclerc, Auchan and other leading brands to the Group, and bringing 50 talented employees into the team.
2022
Business Milestone
Recognised as a Representative Vendor in the 2023 Gartner Market Guide for Loyalty Program Vendors report
