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Blog.

Stay up to date with the Eagle Eye blog, covering the most important topics within the customer loyalty and digital promotions landscape.

Liberty department store, London UK

3 min read

The Beauty of Liberty London's Subscription Programme: My Journey

Liberty, the iconic high-end department store nestled on Regent Street, has stood as a London landmark since the late 1800s. With its six-floor Tudor-style revival building, the store screams tradition and history. Yet, behind the historic façade...

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5 min read

DIAL Turns 30 This Year: Happy Birthday!

As it approaches its 30th birthday, the DIAL model remains the powerful engine to deliver personalisation to drive sales growth and customer lifetime...

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4 min read

A Better, Simpler & More Effective Way to Accelerate Customer Loyalty by Utilising MACH Architecture

In our previous post, Meet MACH: The Principle of Eagle Eye's Technology Approach, we examined the nature of MACH architecture, its benefits and how...

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4 min read

Meet MACH: The Principle of Eagle Eye’s Technology Approach

How MACH principles enable us to deliver more effective and valuable solutions to our clients.

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2 min read

The Grocery Loyalty Landscape in Asia Pacific [A Survey Snapshot]

Asia-Pacific’s grocery market boasts many unique factors that set it apart from other regions worldwide. Within this distinctive landscape, the...

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4 min read

The Grocery Loyalty Landscape in Canada and the United States [A Survey Snapshot]

Across Canada and the United States, the ongoing cost-of-living crisis continues to affect how consumers allocate their discretionary expenses and...

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Grocery shopping

2 min read

Grocers' Data Advantage: Leveraging Shopper Data Spurs Instacart Exodus

For several years, Instacart has been an increasingly popular option for consumers wanting groceries and convenience items delivered to their...

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Waitrose pick your own offers

3 min read

The Unfulfilled Promise of Personalised Offers

Personalised offers have the potential to transform the way retailers engage with customers, making it a game-changer for retail marketers. In fact,...

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Pharmacist checking inventory in medical store

4 min read

Retail Pharmacy – Digital Personalisation Beckons…

Grocery retailers have certainly been the pioneers of mass personalisation in the omnichannel retail world. Next, with the greatest potential to...

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Woolworths store front

2 min read

Woolworths' Everyday Extra Subscription — 2023's Game-Changer in Australian Retail

Woolworths Group CEO Brad Banducci recently revealed in an email to customers (31st March 2023) that over 250,000 people are now participating in the

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