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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

Blog.

Stay up to date with the Eagle Eye blog, covering the most important topics within the customer loyalty and digital promotions landscape.

Retail

​​Bringing Personalized Loyalty Strategies to Life

4 min read

​​Bringing Personalized Loyalty Strategies to Life: From Promise to Reality​

Earlier this year, Forrester published a report, Use Personalization To Activate Loyalty Program Value, outlining the best practices for developing...

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Challenge Offers Explained

2 min read

Three Key Reasons Why Challenge Offers Drive Consumer Engagement

Challenge Offers Explained: The Psychology Behind Engagement and Incremental Sales Since Eagle Eye joined forces with EagleAI (formerly Untie Nots)...

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The Power of One More with Loyalty and Promotions

4 min read

The Power of One More with Loyalty and Promotions

At Eagle Eye, we often emphasize the impact of "one more visit" and "one more item" because loyalty and promotions are powerful tools for...

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DALL-E - A group of loyalty professionals showing mild confusion

1 min read

Integrated vs. Specialist Loyalty Platforms: Navigating the Choice

When selecting a loyalty platform, businesses must make a critical decision: should they invest in a specialist loyalty platform or opt for an...

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Build vs. Buy

5 min read

Why Deploying Eagle Eye AIR Will Reduce Your Total Cost of Ownership vs. Building a Solution In-House

I've been on the front lines of sales for a while now, and if there’s one thing I’ve learned through countless conversations with customers, it’s...

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Introducing, EagleAI

4 min read

Meet EagleAI: A Suite of AI Solutions Designed for Retail Marketers

Retailers find themselves at a crossroads. AI is the way forward, but deciding how to implement, integrate, and optimize it to achieve critical goals...

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Predictive AI & Retail

5 min read

AI & Personalization: What will AI in Retail Marketing Look Like?

Retailers are rapidly adopting and integrating a multitude of AI-powered tools to enhance many areas of their operations. According to Mordor...

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AI In Action

5 min read

AI in Action: How Retailers are Using AI Basics and Advanced Marketing Principles Now

Artificial Intelligence (AI) is rapidly reshaping the retail industry, helping companies develop a unique advantage as the market—and...

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Neon portal reflecting in the liquid surface

5 min read

Navigating New Waters: Applying AI to Retail Marketing

Artificial intelligence (AI) is reimagining the entire retail journey, giving brands more capabilities and their customers more experiences....

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Trends

4 min read

What's Driving the Retail Revolution in 2024?

Two months into 2024, CEOs are already presented with two familiar challenges: a persistently value-conscious consumer and the need to create...

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