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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Insights & Updates from Eagle Eye.

Explore our latest blogs, news articles, media coverage, and industry recognition—insights that shape the future of loyalty, personalization, and digital promotions.

Retail (2)

Senior shopaholic woman taking shopping bags

1 min read

Key Loyalty Trends Shaping the APAC Region in 2025

Explore the top loyalty trends transforming retail across APAC in 2025, from digital personalization to omnichannel engagement and regional innovation.

AITech Interview with Cédric Chéreau, Managing Director at EagleAI

1 min read

Cédric Chéreau on Predictive AI's Role in Retail Innovation

Cedric Chereau explains how predictive AI enables real-time personalization in retail, improving loyalty, engagement, and customer experience at scale.

How Aussie retailers can maximise loyalty ROI

1 min read

Maximizing Loyalty ROI: Strategies for Australian Retailers

Discover how Australian retailers can maximize ROI from loyalty programs by using personalization, real-time data, and strategic supplier collaboration.

Why we need to be all-in on Personalization

1 min read

Embracing Personalization as a Retail Growth Strategy

Learn why personalization is becoming the cornerstone of retail growth, and how data, AI, and loyalty work together to drive engagement and results.

Campaign Brief - Loyalty's Next Chapter

1 min read

AI-Powered Loyalty Programs Reshape Asia-Pacific Retail

Explore how AI-driven loyalty programs are transforming retail in the Asia-Pacific region, according to Eagle Eye’s new regional insights and eBook.

Ecommerce Mobile Website Shop On Screen

1 min read

Year-Round Retail Loyalty: 3 Tools for Continuous Engagement

Discover how personalization, gamification, and AI can enhance retail loyalty programs and drive customer engagement throughout the year.

How to find the perfect business partner for big growth

1 min read

Strategic Partnerships: Jonathan Reeve on Finding the Right Fit

Jonathan Reeve shares how businesses can identify strategic partnerships that deliver mutual value and drive growth in today’s competitive market.

A dynamic scene at a busy trade fair with blurred figures of people networking and interacting around modern exhibition booths

1 min read

Building Loyalty That Lasts Beyond the Holiday Rush

Sarah Jarvis shares loyalty strategies retailers can use to sustain customer engagement and retention long after the holiday season ends.

The Psychology Behind Gamification in Retail Marketing

1 min read

Why Gamification Works in Retail Loyalty Marketing

Jonathan Reeve explains how gamification taps psychology to drive loyalty, engagement, and retention in modern retail strategies.

Bringing Personalized Loyalty Strategies to Life: From Promise to Reality

1 min read

How to Make Personalized Loyalty a Reality in Retail

Sarah Jarvis explores how retailers can close the gap between loyalty strategy and execution with scalable, AI-powered personalization.