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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Insights & Updates from Eagle Eye.

Explore our latest blogs, news articles, media coverage, and industry recognition—insights that shape the future of loyalty, personalization, and digital promotions.

Personalization (4)

Let's Talk: What does it take to deliver world-class customer service?

1 min read

What It Takes to Deliver World-Class Customer Service

Explore insights from Eagle Eye and other leaders on building world-class customer service through personalization, tech, and employee empowerment.

Tech Wire Asia - Expert Tips for Black Friday

1 min read

Black Friday and Cyber Monday: Expert Tips for Retail Success

Discover expert tips from Eagle Eye and others on driving Black Friday and Cyber Monday success with personalization, loyalty, and strategic planning.

How AI-Driven Personalization is Shaping the Future of Retail

1 min read

AI Personalization Is Redefining Retail: Cedric Chereau's Insights

Cedric Chereau of EagleAI shares how AI-driven personalization is shaping the future of retail by unlocking value, loyalty, and data-led experiences.

Customer Think

1 min read

Golden Rule Thinking: A New Approach to Customer Loyalty

Treating customers as you want to be treated drives loyalty. Discover how Golden Rule thinking is powering growth and stronger relationships in retail.

Challenge Offers Explained

2 min read

Three Key Reasons Why Challenge Offers Drive Consumer Engagement

Challenge offers gamify retail promotions to increase participation, loyalty and spend. Discover three reasons they work.

The Power of One More with Loyalty and Promotions

4 min read

The Power of One More with Loyalty and Promotions

Discover how leveraging loyalty & promotions can drive incremental 'one more' actions, boosting customer engagement, visits, and sales across your business

DALL-E - A group of loyalty professionals showing mild confusion

1 min read

Integrated vs. Specialist Loyalty Platforms: Navigating the Choice

Explore the pros and cons of integrated vs specialist loyalty platforms, and find the best solution for your business to drive customer engagement & growth

Build vs. Buy

5 min read

Why Deploying Eagle Eye AIR Will Reduce Your Total Cost of Ownership vs. Building a Solution In-House

Discover how deploying Eagle Eye AIR can significantly reduce your total cost of ownership compared to building an in-house solution.

Experts weigh in on Google's cookie debate - Tech Wire Asia

1 min read

Experts Discuss the Impact of Google’s Cookie Phase-Out

Google's cookie changes are reshaping marketing. Experts from Eagle Eye and others weigh in on what the shift means for personalization and ad targeting.

One to one personalization

5 min read

Delivering 1:1 Personalization with a Best of Breed SaaS

Discover why personalization is crucial for customer loyalty and growth. Learn how Eagle Eye AIR can accelerate your journey to 1:1 marketing today!