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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Personalization (3)

Omnichannel marketing on mobile app for supermarket shopping

4 min read

Is there Power in Personalisation? Part 1

A few years ago, personalization emerged as a buzzword for marketers everywhere, and in 2015, 94% agreed it was a crucial factor in the success of...

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