How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.
3 min read
Jonathan Reeve on 7 May, 2021
Everyday Low Price! Many successful retailers place everyday low price (“EDLP”) at the heart of their customer proposition. The likes of Aldi, Bunnings, Ikea, Officeworks, Walmart and The Warehouse commit to providing the lowest prices in their...
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2 min read
Eagle Eye on 15 October, 2020
Most businesses would agree that their best customers account for the lion’s share of their sales. So, it seems strange that subscriptions have only...
3 min read
Al Henderson on 2 October, 2020
Unleashing the Potential of Subscriptions Pret’s in-store coffee subscription service, YourPret Barista, is an industry first, but there is no...
2 min read
Sarah Jarvis on 17 September, 2020
We are all aware of how much COVID-19 has changed the landscape for businesses globally. While some have been shuttered for months, others have had...
4 min read
Sarah Jarvis on 21 July, 2020
Machine Learning Growing in popularity over the last few years, artificial intelligence (AI) and machine learning platforms are becoming...
4 min read
Sarah Jarvis on 15 July, 2020
Following my last blog, which discussed the importance of personalization, I explore what tools marketers need for success, along with benchmarks and...
4 min read
Sarah Jarvis on 14 July, 2020
A few years ago, personalization emerged as a buzzword for marketers everywhere, and in 2015, 94% agreed it was a crucial factor in the success of...
2 min read
Jonathan Reeve on 2 August, 2019
The Challenge The challenge for traditional retailers is this: can the likes of Walmart, Coles and Woolworths master new digital skills faster than...
2 min read
Eagle Eye on 10 August, 2018
The Digital Disruption Debate Whether Amazon, Uber or Alibaba, there's a lot written about these digital-only players and the impact they're having...
