How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.
Eagle Eye on 5 February, 2025
What Makes a Partnership Strategic? In a recent article for Dynamic Business, Jonathan Reeve, Vice President APAC at Eagle Eye, shares his view on how to identify partnerships that drive long-term value. Beyond aligned objectives, Reeve stresses...
Read More
4 min read
Sarah Jarvis on 3 February, 2025
Co-written by Hunter Murray and Anand Patel from Loyalty & Reward Co
Eagle Eye on 31 January, 2025
Eagle Eye is delighted to have signed an agreement with SAP, which will see us collaborating on next-generation loyalty programs, promotional...
Eagle Eye on 24 January, 2025
Avoiding the Holiday Loyalty Trap In her latest article for CXM World, Sarah Jarvis, Propositions Director at Eagle Eye, explores why brands must...
Eagle Eye on 23 January, 2025
Exploring the Psychology of Gamification In an op‑ed for B&T, Jonathan Reeve, VP of APAC at Eagle Eye, dives into how gamification strategies — like...
Eagle Eye on 22 January, 2025
Turning Loyalty Promises into Performance Personalized loyalty is no longer a futuristic ideal—it's a competitive necessity. In this article for IT...
Eagle Eye on 20 January, 2025
Retail Loyalty Gets a Green Makeover As shoppers increasingly seek out brands that align with their values, sustainability is fast becoming a...
1 min read
Eagle Eye on 17 January, 2025
Retail Media Trends 2025 In RetailBiz’s expert roundup, Eagle Eye vice president for APAC, Jonathan Reeve, shares his perspective on where retail...
2 min read
Sarah Jarvis on 16 January, 2025
Co-written by Hunter Murray and Anand Patel from Loyalty & Reward Co Understanding and measuring the ROI of a loyalty program is essential for any...
1 min read
Eagle Eye on 16 January, 2025
Introduction In the CustomerThink article, Eagle Eye’s Regional Director, Joel Percy, explores how brands can go beyond short-lived seasonal wins to...
