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Wie der britische Lebensmitteleinzelhändler ASDA die führende Loyalty Plattform AIR und die Expertise von Eagle Eye nutzte, um in nur 3 Monaten das Loyalty-Programm "ASDA Rewards" einzuführen.

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Bleiben Sie auf dem Laufenden mit dem Eagle Eye Blog, der die wichtigsten Themen im Bereich Kundenbindung und digitale Werbeaktionen behandelt.

Retail and technology

3 minute lesen

How to use Customer Data to Boost Sales and Enhance Shopping Experiences

In today's retail landscape, data reigns supreme. It's not just about what you sell but who you sell it to. One of the most critical lessons I've learned throughout my journey in retail marketing is that you manage what you measure. In this blog...

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artistic heart symbolizing customer loyalty

2 minute lesen

Creating Engaging Loyalty in 2024 and Beyond

In the world of retail, customer loyalty is the holy grail. Companies the world over strive to establish and maintain a strong customer base that not...

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Harder, Better, Faster, Stronger

2 minute lesen

Celebrating a Year of Unprecedented Growth and Innovation: Harder, Better, Faster, Stronger

We are thrilled to share some of our proudest achievements and highlight the ways in which we have scaled better, delivered faster, and come through...

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Loyalty card

2 minute lesen

The Fundamentals of Loyalty Marketing: Building a Strong Customer Engagement Proposition

In today's business landscape, loyalty marketing remains a vital strategy for understanding customers and enhancing their individual experiences. In...

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Purple blocks

4 minute lesen

Unlocking the Power of Composable Tech for Omnichannel Personalization

As the world of retail continues to become more and more competitive and with consumers desperately seeking value in the face of inflation,...

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Liberty department store, London UK

3 minute lesen

The Beauty of Liberty London's Subscription Programme: My Journey

Liberty, the iconic high-end department store nestled on Regent Street, has stood as a London landmark since the late 1800s. With its six-floor...

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5 minute lesen

DIAL Turns 30 This Year: Happy Birthday!

As it approaches its 30th birthday, the DIAL model remains the powerful engine to deliver personalization to drive sales growth and customer lifetime...

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Grocery-Einkauf

2 minute lesen

Der Datenvorteil der Lebensmittelhändler: Die Nutzung von Käuferdaten treibt den Instacart-Exodus voran

Seit einigen Jahren erfreut sich Instacart zunehmender Beliebtheit bei den Verbrauchern, die sich ihre Lebensmittel und sonstigen Waren nach Hause...

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Woolworths-Fassade

2 minute lesen

Das Everyday Extra-Abo von Woolworths - der Game-Changer des Jahres 2023 im australischen Einzelhandel

Brad Banducci, CEO der Woolworths-Gruppe, teilte kürzlich in einer E-Mail an die Kunden (31. März 2023) mit, dass inzwischen mehr als 250.000...

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Purple new year

4 minute lesen

Neues Jahr, neue Wege: Die 5 wichtigsten Trends für Lebensmittelhändler im Jahr 2022

Die Lebensmittelhändler haben ihre Geschäftsabläufe schnell angepasst, aber es stehen weitere Veränderungen an. Hier sind die 5 wichtigsten Trends,...

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