Wie der britische Lebensmitteleinzelhändler ASDA die führende Loyalty Plattform AIR und die Expertise von Eagle Eye nutzte, um in nur 3 Monaten das Loyalty-Programm "ASDA Rewards" einzuführen.
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Billy McLintock on 25 September, 2024
At Eagle Eye, we often emphasize the impact of "one more visit" and "one more item" because loyalty and promotions are powerful tools for influencing both. Focusing on achieving just "one more" can significantly boost sales, either by encouraging...
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Jonathan Reeve on 17 September, 2024
When selecting a loyalty platform, businesses must make a critical decision: should they invest in a specialist loyalty platform or opt for an...
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Miles Toolin on 9 September, 2024
Making crucial decisions at the right moment – on behalf of your customers, no less – can be a daunting task.
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Jack Bolton on 5 September, 2024
I've been on the front lines of sales for a while now, and if there’s one thing I’ve learned through countless conversations with customers, it’s...
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Jonathan Reeve on 4 September, 2024
Consumers have grown accustomed to the instant gratification of mobile apps, social media, and e-commerce platforms. As a result, they now expect the...
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Tim Mason on 3 September, 2024
A few years ago as a senior leadership team, we were exploring how we could apply agile working to our entire business, not just in software...
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Jack Bolton on 1 August, 2024
Coupon fraud has hit the headlines in the UK and beyond over the last couple of weeks. These events highlight the potential vulnerabilities of legacy...
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Jack Bolton on 30 Juli, 2024
Loyalty Platform As I sit at my desk in London, I'm excited to dive into the topic of why personalization matters and why I believe, if you haven’t...
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Billy McLintock on 18 Juli, 2024
Our recent survey found that 69% of consumers view 'value' as the most important factor when choosing a brand. But we all know by now that value can...
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Miles Toolin on 15 Juli, 2024
If you're bothering to read this article, you've surely already Googled or ChatGPTed, 'What's a composable technology architecture?'. You’ve no doubt...
