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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Insights & Updates from Eagle Eye

Explore our latest blogs, news articles, media coverage, and industry recognition—insights that shape the future of loyalty, personalization, and digital promotions.

Universal voucher codes

2 min read

Driving Your Ecommerce Strategy with Universal Coupons

Elevate your ecommerce strategy with universal voucher coupons to attract mass traffic, boost sales, and enhance customer engagement. Get started today!

Customer Data Platform (CDP) feature

2 min read

Maximizing the Usage of a Loyalty Platform with a CDP

Enhance customer loyalty with CDPs by creating personalized. Learn how these tools work together for impactful customer engagement.

Introducing, EagleAI

4 min read

Meet EagleAI: A Suite of AI Solutions Designed for Retail Marketers

Discover EagleAI: the AI suite transforming retail with personalized solutions, enhancing customer engagement, and optimizing omnichannel strategies.

1 min read

How Subscription Loyalty Programs Are Boosting Retention

Subscription-based loyalty programs are growing fast—learn how brands can use recurring benefits to improve retention, customer value, & brand engagement.

Personalised Marketing

2 min read

A Decade of Dedication: How We Crafted the World's Best Personalized Marketing Platform

Crafting a decade-long legacy of problem-solving and agile growth, our personalized marketing platform has evolved to empower businesses worldwide.

Crowd of loyal fans raising hands in unison, symbolizing customer loyalty and collective brand engagement

1 min read

How Loyalty Programs Are Evolving in an Always-On World

Loyalty programs are evolving fast. Discover how brands are adapting to always-on consumers with data, digital channels, and personalized engagement.

Businessman using smartphone in front of AI graphic, representing artificial intelligence in personalized retail offers

1 min read

AI Brings Retailers Closer to the Holy Grail of Offer Personalization

AI could help retailers deliver the holy grail of offers—real-time, one-to-one personalization—transforming customer engagement and loyalty outcomes.

1 min read

Tesco Uses AI to Gamify Clubcard Challenges and Boost Loyalty

Tesco taps into AI and gamification to enhance Clubcard Challenges, aiming to drive deeper engagement, personalization, and customer loyalty at scale.

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1 min read

How Subscriptions Are Driving Loyalty and Long-Term Value in Retail

Discover how retail subscription models drive loyalty, personalization, and lifetime value—moving beyond revenue to build deeper customer relationships.

Shopping trolley/cart

4 min read

Transforming the Grocery Loyalty & Shopping Experience with Artificial Intelligence

Discover how AI leverages data for 1-to-1 personalization, optimizing inventory, and creating unique grocer loyalty programs to enhance shopper satisfaction.