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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Eagle Eye

Our vision is to power the personalised marketing revolution globally. We create value by ensuring our customers are able to deliver better, more personalised marketing, which is simpler for their teams to execute and cheaper for them to run.

Martech and adtech leaders call on fostering inclusivity on IWD 2025

1 min read

Eagle Eye's Caitlin Stephens on Fostering Inclusivity in Tech

In the article "Martech and Adtech Leaders Call on Fostering Inclusivity on IWD 2025" published by MARKETECH APAC, Caitlin Stephens, Head of HR at Eagle Eye, discusses the company's commitment to creating an inclusive environment in the tech...

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Ecommerce Mobile Website Shop On Screen

1 min read

Year-Round Retail Loyalty: 3 Tools for Continuous Engagement

In her article for Total Retail, Sarah Jarvis, Communications and Propositions Director at Eagle Eye, explores three essential tools that retailers...

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International Loyalty Awards Finalist 2025

1 min read

Eagle Eye Customers Shortlisted for 2025 International Loyalty Awards

We are absolutely delighted to announce that several of our incredible customers have been shortlisted for awards at the 2025 International Loyalty...

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Eagle Eye announces new agreement with SAP

Eagle Eye Announces Strategic Agreement with SAP

Eagle Eye is delighted to have signed an agreement with SAP, which will see us collaborating on next-generation loyalty programs, promotional...

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TMW 100 Martech Innovation Awards

Eagle Eye Ranks #3 in 2024 Martech Innovation Awards

We are incredibly proud to announce that Eagle Eye has soared to new heights, securing 3rd place in yesterday’s prestigious TMW 100 Martech...

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​​Bringing Personalized Loyalty Strategies to Life

4 min read

​​Bringing Personalized Loyalty Strategies to Life: From Promise to Reality​

Earlier this year, Forrester published a report, Use Personalization To Activate Loyalty Program Value, outlining the best practices for developing...

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Health, Wellness & Loyalty

4 min read

Loyalty Meets Health & Wellness: Driving Healthier Choices in Grocery Retail

Health and wellness claims have been a part of the grocery shopping experience since the dawn of the supermarket, but they’re now taking on a new...

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Holiday Loyalty Trends

4 min read

Let AI Be the Gift That Keeps Giving This Holiday Season

At the risk of stating the obvious, the holidays are a critical time for retailers.

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Sustainability in Consumer Retail Decision-Making

5 min read

Sustainable Spending: The Role of Sustainability in Consumer Retail Decision-Making

Grocery shopping, though routine, involves a broad set of considerations and choices. Consumers must weigh a range of factors, from which products to...

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3 min read

Eagle Eye Partners with Neophyte AI to Enhance In-Store Engagement

Tuesday, 5 November 2024 – Eagle Eye, the leading SaaS business that executes loyalty, personalised promotions and omnichannel marketing solutions...

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