Skip to the main content.
Platform

AIR
Acquire. Interact. Retain.
Breathe life into your customer relationships

Learn more

ASDA Rewards Logo

How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

Become a Partner

Contact us to find out how we can enable your teams on our platform.

mach-members-and-google-premier-partners

1 min read

Tips for Marketers in Southeast Asia to Adopt AI in Retail

Tips for Marketers in Southeast Asia to Adopt AI in Retail

 

In the article "Tips for Marketers in Southeast Asia to Adopt AI in Retail: By Eagle Eye Asia's Aaron Crowe," Aaron Crowe, Regional Director of Eagle Eye Asia, discusses the burgeoning role of artificial intelligence (AI) in Southeast Asia's retail sector. He emphasizes that while AI technologies are becoming more accessible, retailers face the critical challenge of identifying specific use cases that deliver tangible value.

Crowe highlights that AI-driven personalization can significantly enhance the shopping experience by tailoring it to individual customer preferences. He cites Tesco's "Clubcard Challenges" in the UK as a successful example, where AI creates customized, shopper-specific challenges to boost engagement. For retailers in Southeast Asia, Crowe suggests that partnering with AI solution providers like Eagle Eye can facilitate the swift implementation of personalized promotions, enabling businesses to stay competitive in the rapidly evolving AI landscape.

To delve deeper into Crowe's insights and explore practical strategies for adopting AI in retail, read the full article on Campaign Brief Asia.

How Cloud Adjudication Is Transforming Retail in Southeast Asia

5 min read

How Cloud Adjudication Is Transforming Retail in Southeast Asia

Explore how Eagle Eye's cloud adjudication technology drives speed, flexibility, and efficiency for leading retailers across Southeast Asia.

Build vs. Buy: Choosing the Right Martech Solution

8 min read

Build vs. Buy: Choosing the Right Martech Solution

Explore the pros and cons of building or buying martech solutions, with insights from Aaron Crowe, Regional Director, Asia at Eagle Eye.

AI-Powered Loyalty Programs Reshape Asia-Pacific Retail

6 min read

AI-Powered Loyalty Programs Reshape Asia-Pacific Retail

Explore how AI-driven loyalty programs are transforming retail in the Asia-Pacific region, according to Eagle Eye’s new regional insights and eBook.