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Has John Lewis missed a trick with their Christmas ad campaign?

By Steve Rothwell, founder and CTO of Eagle Eye Solutions

John Lewis has once again set the benchmark with its annual Christmas advert, generating a press and social media frenzy of activity following its airing. Within 24 hours of its premiere, the video had become the most shared advertisement of the year[1] - generating an astonishing 202,953 shares across social media

Nicholson’s raises a glass to digital customer engagement


How Apple Pay will change the face of mobile business

By Steve Rothwell, Founder and CTO Eagle Eye


Hear Andy Smith and One Stop's Lizzie Reynolds discuss customer insights and enabled marketing capabilities

Andy and Lizzie will be joining forces on Tuesday 9th September at


The benefits of crafting a successful digital engagement programme

Steve Rothwell is the founder of the UKs leading provider of digital consumer engagement solutions, Eagle Eye.


Retailers embrace the power of mobile coupons

Retailers across the UK are adopting digital loyalty strategies and embracing the power of mobile coupons, rewards and gifts, according to the UK’s leading digital consumer engagement specialist, E