Skip to the main content.
Platform

AIR
Acquire. Interact. Retain.
Breathe life into your customer relationships

Learn more

ASDA Rewards Logo

How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

Blog.

Stay up to date with the Eagle Eye blog, covering the most important topics within the customer loyalty and digital promotions landscape.

Retail Marketing

Challenge Offers Explained

2 min read

Three Key Reasons Why Challenge Offers Drive Consumer Engagement

Challenge Offers Explained: The Psychology Behind Engagement and Incremental Sales Since Eagle Eye joined forces with EagleAI (formerly Untie Nots)...

Read More
The Power of One More with Loyalty and Promotions

4 min read

The Power of One More with Loyalty and Promotions

At Eagle Eye, we often emphasize the impact of "one more visit" and "one more item" because loyalty and promotions are powerful tools for...

Read More
DALL-E - A group of loyalty professionals showing mild confusion

1 min read

Integrated vs. Specialist Loyalty Platforms: Navigating the Choice

When selecting a loyalty platform, businesses must make a critical decision: should they invest in a specialist loyalty platform or opt for an...

Read More
Build vs. Buy

5 min read

Why Deploying Eagle Eye AIR Will Reduce Your Total Cost of Ownership vs. Building a Solution In-House

I've been on the front lines of sales for a while now, and if there’s one thing I’ve learned through countless conversations with customers, it’s...

Read More
Introducing, EagleAI

4 min read

Meet EagleAI: A Suite of AI Solutions Designed for Retail Marketers

Retailers find themselves at a crossroads. AI is the way forward, but deciding how to implement, integrate, and optimize it to achieve critical goals...

Read More
Predictive AI & Retail

5 min read

AI & Personalization: What will AI in Retail Marketing Look Like?

Retailers are rapidly adopting and integrating a multitude of AI-powered tools to enhance many areas of their operations. According to Mordor...

Read More
AI In Action

5 min read

AI in Action: How Retailers are Using AI Basics and Advanced Marketing Principles Now

Artificial Intelligence (AI) is rapidly reshaping the retail industry, helping companies develop a unique advantage as the market—and...

Read More
Neon portal reflecting in the liquid surface

5 min read

Navigating New Waters: Applying AI to Retail Marketing

Artificial intelligence (AI) is reimagining the entire retail journey, giving brands more capabilities and their customers more experiences....

Read More
Trends

4 min read

What's Driving the Retail Revolution in 2024?

Two months into 2024, CEOs are already presented with two familiar challenges: a persistently value-conscious consumer and the need to create...

Read More
Woolworths store front

2 min read

Woolworths' Everyday Extra Subscription — 2023's Game-Changer in Australian Retail

Woolworths Group CEO Brad Banducci recently revealed in an email to customers (31st March 2023) that over 250,000 people are now participating in the

Read More