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See how Eagle Eye helped Giant Eagle relaunch myPerks, delivering 25M+ personalized offers monthly and boosting loyalty program ROI.

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Insights & Updates from Eagle Eye

Explore our latest blogs, news articles, media coverage, and industry recognition - insights that shape the future of loyalty, personalization, and digital promotions.

Media Coverage (2)

Grocery shopping

1 min read

UK Retailers Must Prioritize Loyalty, Personalization, & Profitability

Eagle Eye's insight highlights how UK retailers can drive loyalty and profitability by investing in personalization, data, and customer-centric strategies.

Rethinking Coalition Loyalty: Three Strategic Principles

1 min read

Strategic Principles for Coalition Loyalty Success

Explore the essential strategic principles for building successful coalition loyalty programs that create mutual value for partners, brands, and customers.

AITech Interview with Cédric Chéreau, Managing Director at EagleAI

1 min read

Cédric Chéreau on Predictive AI's Role in Retail Innovation

Cedric Chereau explains how predictive AI enables real-time personalization in retail, improving loyalty, engagement, and customer experience at scale.

The 'Secret Tech Sauce' Behind Australian Retail Media Success

1 min read

How Personalization Drives Loyalty and Retail Media Success

See how personalized experiences are reshaping loyalty strategies and fueling retail media success through relevance, engagement, and first-party data.

How Aussie retailers can maximise loyalty ROI

1 min read

Maximizing Loyalty ROI: Strategies for Australian Retailers

Discover how Australian retailers can maximize ROI from loyalty programs by using personalization, real-time data, and strategic supplier collaboration.

Why we need to be all-in on Personalization

1 min read

Embracing Personalization as a Retail Growth Strategy

Learn why personalization is becoming the cornerstone of retail growth, and how data, AI, and loyalty work together to drive engagement and results.

Investing in customers or efficiency: Which wins long-term?

1 min read

Balancing Customer Experience and Efficiency for Growth

Discover how aligning customer experience with operational efficiency drives long-term success, with insights from industry leaders.

Bringing Loyalty Programs to Life: Personalisation in Practice

1 min read

Personalization in Practice: Enhancing Loyalty Programs

Explore how brands use personalization to revamp loyalty programs and boost engagement, with insights from Eagle Eye’s Sarah Jarvis.

Mastering loyalty marketing: Experts reveal tips for 2025 success

1 min read

Mastering Loyalty Marketing: 2025 Expert Strategies​

Discover expert insights from Eagle Eye and others on how AI and personalization will shape successful loyalty marketing in 2025.

How are Brands Adapting to Technological Shifts?

1 min read

Jonathan Reeve on Adapting Loyalty to Tech Shifts in APAC

Eagle Eye's Jonathan Reeve discusses how APAC brands are evolving loyalty strategies amid rapid technological advancements.

Increase customer loyalty

1 min read

How AI Is Revolutionising Loyalty Programs with Personalization

Discover how AI is revolutionizing loyalty programs by enabling hyper-personalized experiences, deeper engagement, and real-time campaign optimization.

Data-Driven Loyalty: Supporting Shoppers Amid Rising Costs

1 min read

Data-Driven Loyalty: Supporting Shoppers Amid Rising Costs

Joel Percy of Eagle Eye explains how personalized, data-driven loyalty programs help grocers and shoppers navigate affordability challenges in 2025.