2 min read
Three Key Reasons Why Challenge Offers Drive Consumer Engagement
Challenge offers gamify retail promotions to increase participation, loyalty and spend. Discover three reasons they work.
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AIR Platform: Loyalty & personalization for retailers
Eagle Eye's AI-powered platform unifies loyalty management and 1-to-1 personalization. Capture first-party data, deliver personalized experiences at scale, and measure results. Trusted by leading grocery, fashion, and hospitality brands.
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Drive growth where it counts with the most flexible promotions platform in retail
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Insights, guidance, and tools to help retailers and partners get more from loyalty and personalization.
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The A-Z of Customer Loyalty→
A practical guide to building loyalty leadership in 2026 - from AI-powered personalization to real-time decisioning and ROI.
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2025 Annual Report→
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Built for retailers operating at scale
Powering loyalty, personalization, and promotions across complex, multi-channel retail environments.
Giant Eagle case study→
Transformed myPerks into a real-time, scalable loyalty platform, powering millions of personalized offers and faster, more flexible campaign execution.
Tesco case study→
Delivered AI-driven personalized challenges to millions of Clubcard members, increasing engagement and proving 1:1 marketing can scale.
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Built to partner at scale
Working with technology, solution, and integration partners to help retailers deliver smarter loyalty and personalization.
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Explore how we work with partners to build, integrate, and scale loyalty and personalization for retailers.
We're the personalization people.
Our technology helps retailers design and manage world-class loyalty programs that capture rich first-party data - and then applies built-for-retail AI to deliver 1:1 personalization at scale.
Explore our latest blogs, news articles, media coverage, and industry recognition - insights that shape the future of loyalty, personalization, and digital promotions.
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Challenge offers gamify retail promotions to increase participation, loyalty and spend. Discover three reasons they work.
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Google's cookie changes are reshaping marketing. Experts from Eagle Eye and others weigh in on what the shift means for personalization and ad targeting.
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AI is transforming retail with real-time personalization, predictive insights, and smarter decisions that improve loyalty, customer experience, and ROI.
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Discover EagleAI: the AI suite transforming retail with personalized solutions, enhancing customer engagement, and optimizing omnichannel strategies.
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AI could help retailers deliver the holy grail of offers—real-time, one-to-one personalization—transforming customer engagement and loyalty outcomes.
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Tesco taps into AI and gamification to enhance Clubcard Challenges, aiming to drive deeper engagement, personalization, and customer loyalty at scale.
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Discover how AI leverages data for 1-to-1 personalization, optimizing inventory, and creating unique grocer loyalty programs to enhance shopper satisfaction.
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Tesco unveils AI-powered Clubcard Challenges to boost personalization, powered by Eagle Eye’s technology. Discover what’s new in Tesco’s loyalty strategy.
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Experts explore how personalization, data, and AI are shaping the future of retail, creating tailored experiences that better meet evolving customer needs.
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A series exploring the relationship between AI and personalization in the retail sector, introduced by Eagle Eye CEO Tim Mason
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Discover how predictive AI is reshaping the retail landscape through real-time personalization, smarter promotions, and enhanced customer experiences.
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Gain insights into how predictive AI in retail marketing will drive efficiencies, at-scale execution, and maximize the value of your data.