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AI in Action: How Retailers are Using AI Basics and Advanced Marketing Principles Now
AI is reimagining the retail experience. Discover how retailers now use predictive AI to deliver advanced personalization and customer engagement.
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AIR Platform: Loyalty & personalization for retailers
Eagle Eye's AI-powered platform unifies loyalty management and 1-to-1 personalization. Capture first-party data, deliver personalized experiences at scale, and measure results. Trusted by leading grocery, fashion, and hospitality brands.
AI Personalization Science→
Unlock the full value of your customer data with AI you can trust, built for retailers to deliver personalization at scale
Real-Time Loyalty→
Build lasting loyalty with a proven engine trusted by leading omnichannel retailers
Omnichannel Promotions→
Drive growth where it counts with the most flexible promotions platform in retail
Learn, explore, and stay ahead
Insights, guidance, and tools to help retailers and partners get more from loyalty and personalization.
Featured content
The A-Z of Customer Loyalty→
A practical guide to building loyalty leadership in 2026 - from AI-powered personalization to real-time decisioning and ROI.
Investor relations
Find results, reports, regulatory announcements, and corporate governance information for Eagle Eye Solutions Group plc.
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2025 Annual Report→
Company performance, governance, and investor information in one place.
Built for retailers operating at scale
Powering loyalty, personalization, and promotions across complex, multi-channel retail environments.
Giant Eagle case study→
Transformed myPerks into a real-time, scalable loyalty platform, powering millions of personalized offers and faster, more flexible campaign execution.
Tesco case study→
Delivered AI-driven personalized challenges to millions of Clubcard members, increasing engagement and proving 1:1 marketing can scale.
See all our case studies→
Built to partner at scale
Working with technology, solution, and integration partners to help retailers deliver smarter loyalty and personalization.
Become a partner
Explore how we work with partners to build, integrate, and scale loyalty and personalization for retailers.
We're the personalization people.
Our technology helps retailers design and manage world-class loyalty programs that capture rich first-party data - and then applies built-for-retail AI to deliver 1:1 personalization at scale.
Explore our latest blogs, news articles, media coverage, and industry recognition - insights that shape the future of loyalty, personalization, and digital promotions.
5 min read
AI is reimagining the retail experience. Discover how retailers now use predictive AI to deliver advanced personalization and customer engagement.
1 min read
Explore three key challenges predictive AI presents for retailers in 2024 and how to overcome them to unlock personalization, efficiency, and growth.
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Learn how Wendy's AI Loyalty Platform uses predictive analytics to tailor rewards, boost retention, and enhance digital engagement.
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Learn how retailers implement predictive AI solutions to improve offer personalization, generate customer loyalty, and create customized journeys.
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Discover EagleAI: Eagle Eye’s new AI layer enabling hyper-personalized, real-time loyalty and promotions for retailers and brands worldwide.
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Discover why retail personalization must be created - not curated - to drive deeper engagement, loyalty, and long-term customer connections.
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Discover the truth about personalised offers in retail and how to overcome challenges to unlock their full potential. Read the article now.