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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Eagle Eye

Our vision is to power the personalised marketing revolution globally. We create value by ensuring our customers are able to deliver better, more personalised marketing, which is simpler for their teams to execute and cheaper for them to run.

TMW 100 Martech Innovation Awards

Eagle Eye Ranks #3 in 2023 Martech Innovation Awards

We are incredibly proud to announce that Eagle Eye has soared to new heights, securing 3rd place in yesterday’s prestigious TMW 100 Martech Innovation Awards – up from 7th place last year!

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​​Bringing Personalized Loyalty Strategies to Life

4 min read

​​Bringing Personalized Loyalty Strategies to Life: From Promise to Reality​

Earlier this year, Forrester published a report, Use Personalization To Activate Loyalty Program Value, outlining the best practices for developing...

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Health, Wellness & Loyalty

4 min read

Loyalty Meets Health & Wellness: Driving Healthier Choices in Grocery Retail

Health and wellness claims have been a part of the grocery shopping experience since the dawn of the supermarket, but they’re now taking on a new...

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Holiday Loyalty Trends

4 min read

Let AI Be the Gift That Keeps Giving This Holiday Season

At the risk of stating the obvious, the holidays are a critical time for retailers.

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Sustainability in Consumer Retail Decision-Making

5 min read

Sustainable Spending: The Role of Sustainability in Consumer Retail Decision-Making

Grocery shopping, though routine, involves a broad set of considerations and choices. Consumers must weigh a range of factors, from which products to...

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Retail Systems Awards 2024 Winners

Eagle Eye Wins Omnichannel Technology Vendor of the Year

Eagle Eye is proud to announce that we have been named the Omnichannel Technology Vendor of the Year at the Retail Systems Awards 2024!

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TMW 100 Awards

1 min read

Eagle Eye Ranks #7 in Martech Innovation Index 2023

We're proud to share that Eagle Eye has been recognized as one of the top 100 most innovative companies in marketing technology, securing the #7 spot...

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Purple blocks

4 min read

Unlocking the Power of Composable Tech for Omnichannel Personalization

As the world of retail continues to become more and more competitive and with consumers desperately seeking value in the face of inflation,...

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1 min read

Eagle Eye Featured in Gartner Market Guide for Loyalty Vendors

Eagle Eye is delighted to announce our recognition as a Representative Loyalty Program Vendor in the 2023 Gartner Market Guide for Loyalty Program...

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2 min read

The Grocery Loyalty Landscape in Asia Pacific [A Survey Snapshot]

Asia-Pacific’s grocery market boasts many unique factors that set it apart from other regions worldwide. Within this distinctive landscape, the...

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