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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Insights & Updates from Eagle Eye.

Explore our latest blogs, news articles, media coverage, and industry recognition—insights that shape the future of loyalty, personalization, and digital promotions.

Technology (5)

AI technology in everyday life

1 min read

3 Predictive AI Challenges Retailers Must Overcome in 2024

Explore three key challenges predictive AI presents for retailers in 2024 and how to overcome them to unlock personalization, efficiency, and growth.

MarTech.org

1 min read

The Omnichannel Opportunity: Building Seamless Retail Experiences

Explore how omnichannel strategies empower retailers to unify digital and in-store experiences and meet the evolving expectations of modern shoppers.

3 min read

Eagle Eye Unveils EagleAI to Power AI-Driven Loyalty and Promotions

Discover EagleAI: Eagle Eye’s new AI layer enabling hyper-personalized, real-time loyalty and promotions for retailers and brands worldwide.

Eagle Eye CEO Tim Mason: Loyalty programs gain value when customers are treated like royalty

2 min read

Why Loyalty Programs Gain Value When Customers Feel Like Royalty

Discover how treating customers like royalty boosts loyalty program value - and how to deliver VIP experiences through personalization and recognition.

Happy diverse office workers team laughing together at group meeting

1 min read

19 Communication Best Practices Every Business Leader Should Know

Improve collaboration and leadership with these 19 essential communication tips - practical advice for building trust and driving business success.

Clothing store checkout cashier counter

1 min read

Retail Personalization: Created for You, Not Just Curated

Discover why retail personalization must be created - not curated - to drive deeper engagement, loyalty, and long-term customer connections.

Purple blocks

4 min read

Unlocking the Power of Composable Tech for Omnichannel Personalization

Explore how composable technology enables agile, scalable solutions in retail marketing, loyalty, and personalization.

4 min read

A Better, Simpler & More Effective Way to Accelerate Customer Loyalty by Utilising MACH Architecture

Learn how MACH architecture revolutionises customer loyalty for retailers and promotes personalised experiences at scale.

4 min read

Meet MACH: The Principle of Eagle Eye’s Technology Approach

Discover how MACH principles revolutionise technology architecture empowering Eagle Eye to deliver innovative and adaptable solutions for global retailers.