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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

Max Kruger

Director of Technology

An experienced SaaS Architect, with the ability to articulate complex technical concepts and problems simply and coherently at all levels. Leading the product architecture, design and delivery of large-scale retail technology platforms to some of the worlds largest retailers and brands. Highly motivated problem solver, either found in front of a whiteboard with colleagues and clients finding solutions to challenges in the retail technology space, or formulating and delivering strategic technology and product vision to technical groups and executives. Passionate about Cloud and "as-a-service" products, the emerging use of big data and analytics, infrastructure automation, Internet of Things, financial technology, start-ups and business development.

4 min read

A Better, Simpler & More Effective Way to Accelerate Customer Loyalty by Utilising MACH Architecture

In our previous post, Meet MACH: The Principle of Eagle Eye's Technology Approach, we examined the nature of MACH architecture, its benefits, and how (and why) Eagle Eye embraces the MACH principles. According to the MACH Alliance, an industry...

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4 min read

Meet MACH: The Principle of Eagle Eye’s Technology Approach

How MACH principles enable us to deliver more effective and valuable solutions to our clients.

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