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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Insights & Updates from Eagle Eye

Explore our latest blogs, news articles, media coverage, and industry recognition—insights that shape the future of loyalty, personalization, and digital promotions.

Loyalty Programs (10)

Happy diverse office workers team laughing together at group meeting

1 min read

19 Communication Best Practices Every Business Leader Should Know

Improve collaboration and leadership with these 19 essential communication tips - practical advice for building trust and driving business success.

Loyalty card

2 min read

The Fundamentals of Loyalty Marketing: Building a Strong Customer Engagement Proposition

Understand the foundations of loyalty marketing and how to apply them using real-time, personalized, and measurable strategies.

Clothing store checkout cashier counter

1 min read

Retail Personalization: Created for You, Not Just Curated

Discover why retail personalization must be created - not curated - to drive deeper engagement, loyalty, and long-term customer connections.

Retail Sector

1 min read

Omnichannel Retail Trends to Watch This Christmas 2023

Discover how retailers embraced omnichannel strategies to drive customer engagement and sales during the 2023 holiday shopping season.

Loyalty Making the Most of Relationships

1 min read

Tim Mason on the Future of Loyalty and Customer Engagement

Eagle Eye CEO Tim Mason shares insights with Loyalty Magazine on loyalty's evolution, emotional engagement, and technology's role in customer connection.

5 min read

DIAL Turns 30 This Year: Happy Birthday!

Explore how data-driven insights are shaping the future of loyalty programs in retail and hospitality, enhancing customer engagement and retention.

Food Institute - Gamification

1 min read

Gamification Strategy Driving Grocery Loyalty and Basket Growth

See how gamification boosts grocery loyalty programs and drives bigger basket sizes through engaging customer experiences and behavior-driven incentives.

2 min read

The Grocery Loyalty Landscape in Asia Pacific [A Survey Snapshot]

Consumer behaviours in APAC reveal opportunities for grocery retailers to drive more loyalty and customer retention by improving their rewards programmes.

4 min read

The Grocery Loyalty Landscape in Canada and the United States [A Survey Snapshot]

Discover the current grocery loyalty landscape in Canada and the USA. Download the North American grocery loyalty snapshot or read the full report.

Tesco Clubcard in store

2 min read

How Next-generation Loyalty Schemes Could Make a Difference This Christmas

Learn how businesses like Pret a Manger and IMO Car Wash are leveraging subscription services to enhance customer experiences and boost sales.