3 min read
How to Measure Loyalty ROI: A Practical Guide
Sarah Jarvis on 12 December, 2024
Co-written by Hunter Murray and Anand Patel from Loyalty & Reward Co
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Sarah Jarvis on 12 December, 2024
2 min read
Understanding Loyalty ROI: Time to Find out If Your Loyalty Program Is Working
Sarah Jarvis on 21 November, 2024
Co-written by Hunter Murray and Anand Patel from Loyalty & Reward Co
2 min read
Introducing DIAL: The Framework for Creating Measurable Customer Loyalty
Sarah Jarvis on 12 February, 2024
In today's fast-paced business landscape, creating and maintaining customer loyalty is more crucial than ever. To achieve this, a strategic framework...
3 min read
How to use Customer Data to Boost Sales and Enhance Shopping Experiences
Sarah Jarvis on 24 January, 2024
In today's retail landscape, data reigns supreme. It's not just about what you sell but who you sell it to. One of the most critical lessons I've...
2 min read
Creating Engaging Loyalty in 2024 and Beyond
Sarah Jarvis on 18 January, 2024
In the world of retail, customer loyalty is the holy grail. Companies the world over strive to establish and maintain a strong customer base that not...
2 min read
Celebrating a Year of Unprecedented Growth and Innovation: Harder, Better, Faster, Stronger
Sarah Jarvis on 20 December, 2023
We are thrilled to share some of our proudest achievements and highlight the ways in which we have scaled better, delivered faster, and come through...
2 min read
The Fundamentals of Loyalty Marketing: Building a Strong Customer Engagement Proposition
Sarah Jarvis on 11 December, 2023
In today's business landscape, loyalty marketing remains a vital strategy for understanding customers and enhancing their individual experiences. In...
3 min read
The Beauty of Liberty London's Subscription Programme: My Journey
Sarah Jarvis on 29 November, 2023
Liberty, the iconic high-end department store nestled on Regent Street, has stood as a London landmark since the late 1800s. With its six-floor...
5 min read
DIAL Turns 30 This Year: Happy Birthday!
Sarah Jarvis on 20 October, 2023
As it approaches its 30th birthday, the DIAL model remains the powerful engine to deliver personalization to drive sales growth and customer lifetime...
2 min read
Understanding the Rise of the Digital Coupon in Grocery
Sarah Jarvis on 17 September, 2020
We are all aware of how much COVID-19 has changed the landscape for businesses globally. While some have been shuttered for months, others have had...