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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Stay up to date with the Eagle Eye blog, covering the most important topics within the customer loyalty and digital promotions landscape.

Golden Rule

The Golden Rule blog series

3 min read

Blog #6: Unreasonable Hospitality: Lessons in Following the Golden Rule for Business Success

This is the next installment in our series of blogs about how following the Golden Rule—treating people the way they want to be treated—is the surest...

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The Golden Rule blog series

4 min read

Blog #5: Applying the Golden Rule in Business: Lessons from Team of Teams by General Stanley McChrystal

A few years ago as a senior leadership team, we were exploring how we could apply agile working to our entire business, not just in software...

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The Golden Rule blog series by Tim Mason and Sarah Jarvis

4 min read

Blog #4: Making Every Day Your Masterpiece

Making Every Day Your Masterpiece At the end of our last blog, we introduced John Wooden, the legendary UCLA Bruins basketball coach; a man who...

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The Golden Rule

4 min read

Blog #3: Following the Golden Rule to place your employees at the heart of your organization

Hello again, and welcome to our third Golden Rule post! Whether you're a newcomer or need a quick refresher, here’s what we outlined in our first two...

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4 min read

Blog #2: Follow the Golden Rule as the Path to Growth

In our last blog, we introduced you to the age-old concept of "The Golden Rule", which is about treating people how you'd like to be treated. It's a...

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4 min read

Blog #1: Embracing the Timeless Wisdom of the Golden Rule

Introduction Welcome to the Golden Rule, an occasional series of blogs, vlogs, and articles by Tim Mason and Sarah Jarvis on the subject of "The...

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