How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.
While holiday sales generate up to 20% of annual revenues for retailers, the real value lies in leveraging the season's momentum to strengthen customer connections and cultivate lasting relationships that extend far beyond the rush.
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Gamification is transforming digital loyalty programs. But what's the psychology behind it and why is it effective for marketing?
How do brands bring a personalized loyalty program to life?
As the demand for "green rewards"—incentives that encourage environmentally friendly, sustainable, and healthier purchasing decisions—continues to...
Leading experts discuss what this year ahead looks like as brands continue to find more innovative ways to leverage retail media and thrive in 2025....
Now that the holiday shopping season has ended, retailers are evaluating their Q4 sales, loyalty, and promotional strategies. They're examining not...
The future of retail loyalty is quickly evolving.Our experts at Eagle Eye dive into what retailers need to be across for 2025 to be the year to...
Sustainability has become a core expectation for today’s shoppers. According to our Green Loyalty survey, 56% of North American consumers prioritize...
Econsultancy’s Ben Davis and Mark Walker discuss FMCG omnichannel trends and Eagle Eye’s work with Morrisons on personalized loyalty schemes and...
Woolworths was one of the first adopters of AI personalization at scale using Eagle Eye's technology.
