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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Newsroom.

The source for news about Eagle Eye. Read press releases, get updates, and see our awards and recognition.

Eagle Eye acquires Promotional Payments Solutions

Eagle Eye Acquires Promotional Payments Solutions

Eagle Eye is excited to announce the acquisition of Promotional Payments Solutions Limited, a Dublin-based SaaS company renowned for its expertise in digital promotions and loyalty solutions for enterprise retailers and consumer packaged goods (CPG)...

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Eagle Eye Solution Partner Program

Eagle Eye Launches Global Solution Partner Program

Eagle Eye is excited to announce the launch of our Solution Partner Programme — a new initiative designed to help consultancies, system integrators,...

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What Made Tesco's Clubcard Challenges a Global Loyalty Winner

What Made Tesco's Clubcard Challenges a Global Loyalty Winner

In the Retail Times article "Tesco’s Clubcard Challenges, Powered by Eagle Eye, Wins Best Global Loyalty Launch or Initiative at 2025 International...

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Man trying to transfer redeem rewards points into cash on his mobile phone

How AI Unites Loyalty, Retail Media & Personalization

In the article "The Intersection Between Loyalty, Personalization, Retail Media and AI" published by Supermarket News, Jeff Baskin, Chief Revenue...

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Eagle Eye Connect

Eagle Eye Launches Eagle Eye Connect – Accelerating Martech Integration for Retailers

London, 27th May 2025 – Eagle Eye is excited to launch Eagle Eye Connect, a new integration layer designed to make it faster and easier than ever for...

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Best Global Loyalty Launch or Initiative at the 2025 International Loyalty Awards

Tesco Clubcard Challenges Wins Global Loyalty Award 2025

Tesco's Clubcard Challenges, Powered by Eagle Eye, Wins "Best Global Loyalty Launch or Initiative" at the 2025 International Loyalty Awards

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Turning Complaints Into Wins: CEO-Backed Loyalty Strategies

Turning Complaints Into Wins: CEO-Leveraging Strategies

In the Dynamic Business feature "Let’s Talk: How to Quickly Turn Complaints Into Customer Wins," industry leaders—including Jonathan Reeve, VP APAC...

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Cloud adjudication

Evolution of Cloud Adjudication in Southeast Asia Retail

In the TechWire Asia article "The Evolution of Cloud Adjudication in Southeast Asian Markets," Aaron Crowe, Regional Director - Asia at Eagle Eye,...

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Asia Pacific Loyalty Awards 2025

Double Win! Celebrating Success at the Asia Pacific Loyalty Awards

We are proud to announce that our work with ALH Hotels Group and Woolworths Group has been recognized with two major wins at the 2025 Asia Pacific...

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