2 min read
Eagle Eye & Apadmi Transform Retail with Mobile Loyalty
The Eagle Eye and Apadmi partnership empowers brands to drive customer engagement with real-time personalization and mobile-first loyalty.
Get the latest insights, research and news delivered straight to your inbox.
Plus, enter to win the 2nd edition of Omnichannel Retail by Tim Mason & Sarah Jarvis!
No spam. We promise. 💜
AIR Platform: Loyalty & personalization for retailers
Eagle Eye's AI-powered platform unifies loyalty management and 1-to-1 personalization. Capture first-party data, deliver personalized experiences at scale, and measure results. Trusted by leading grocery, fashion, and hospitality brands.
AI Personalization Science→
Unlock the full value of your customer data with AI you can trust, built for retailers to deliver personalization at scale
Real-Time Loyalty→
Build lasting loyalty with a proven engine trusted by leading omnichannel retailers
Omnichannel Promotions→
Drive growth where it counts with the most flexible promotions platform in retail
Smart Checkout→
Create moments your customers remember by delivering the right offer at the right time, every time
Gifting & Top-Up→
Turn gifting into loyalty with seamless digital gift cards and self top-ups across every channel
PromoBase→
Eliminate coupon fraud from your business for good with the smarter way to validate, redeem and settle CPG coupons
Learn, explore, and stay ahead
Insights, guidance, and tools to help retailers and partners get more from loyalty and personalization.
Featured content
The A-Z of Customer Loyalty→
A practical guide to building loyalty leadership in 2026 - from AI-powered personalization to real-time decisioning and ROI.
Investor relations
Find results, reports, regulatory announcements, and corporate governance information for Eagle Eye Solutions Group plc.
Featured content
2025 Annual Report→
Company performance, governance, and investor information in one place.
Built for retailers operating at scale
Powering loyalty, personalization, and promotions across complex, multi-channel retail environments.
Giant Eagle case study→
Transformed myPerks into a real-time, scalable loyalty platform, powering millions of personalized offers and faster, more flexible campaign execution.
Tesco case study→
Delivered AI-driven personalized challenges to millions of Clubcard members, increasing engagement and proving 1:1 marketing can scale.
See all our case studies→
Built to partner at scale
Working with technology, solution, and integration partners to help retailers deliver smarter loyalty and personalization.
Become a partner
Explore how we work with partners to build, integrate, and scale loyalty and personalization for retailers.
We're the personalization people.
Our technology helps retailers design and manage world-class loyalty programs that capture rich first-party data - and then applies built-for-retail AI to deliver 1:1 personalization at scale.
1 min read
Eagle Eye
June 24, 2026
Key Takeaways
- Eagle Eye and Deloitte Digital Central Europe have formed a strategic alliance to accelerate AI-powered loyalty and personalization for retailers.
- This partnership combines Eagle Eye’s market-leading technology with Deloitte’s deep digital transformation expertise, enabling brands to move beyond mass marketing to highly personalized customer experiences.
A strategic alliance to deliver real-time, 1:1 customer engagement at enterprise scale. As demand for connected customer experiences grows, this collaboration helps retailers modernize their loyalty ecosystems end-to-end. By aligning strategy, technology, and delivery, retailers can move faster from vision to execution.
Partnering with Deloitte Digital Central Europe opens up an exciting new chapter for Eagle Eye. Combining our cutting-edge loyalty and promotions technology with Deloitte's consulting expertise creates a powerhouse team ready to redefine customer engagement in Central Europe.
The partnership focuses on delivering higher customer engagement, incremental revenue, and improved lifetime value through data- driven insights. This includes managing hundreds of millions of active loyalty wallets globally and delivering personalized offers with sub-second response times.
Deloitte Digital Central Europe brings decades of loyalty and customer transformation experience. Their teams specialize in customer strategy, omnichannel experience design and enterprise integration. Eagle Eye’s platform already delivers over 1.7 billion personalized offers weekly, providing a robust technical foundation for Deloitte’s strategic implementation and omnichannel design.
This combination helps retailers reduce complexity while scaling modern loyalty initiatives. The partnership is particularly valuable for organizations looking to replace legacy loyalty platforms or fragmented promotions tools. With a joint approach, retailers can consolidate loyalty and promotions into Eagle Eye’s single, agile architecture while leveraging Deloitte’s proven implementation frameworks.
This helps reduce time-to-value, control promotional spend, and create differentiated experiences in competitive markets such as grocery, pharmacy, fuel and general merchandise retail throughout the region
Find out more on how the Eagle Eye and Deloitte Central Europe alliance supports strategy, implementation and continuous optimization of AI-led loyalty programs. This includes rapid assessments of current loyalty ecosystems and roadmaps for moving to a unified, future-ready platform.
Contact us to discover how Eagle Eye and Deloitte can help accelerate your journey toward scalable, AI-driven loyalty and personalization.
Get the latest insights, research, and news delivered straight to your inbox.
Plus, enter to win the 2nd edition of Omnichannel Retail by Tim Mason & Sarah Jarvis!
No spam. We promise. 💜
2 min read
The Eagle Eye and Apadmi partnership empowers brands to drive customer engagement with real-time personalization and mobile-first loyalty.
6 min read
Eagle Eye and Cognizant announce a partnership to deliver real-time AI-powered loyalty and personalization at scale for global retailers.
1 min read
Activate smarter marketing with the Twilio Segment Connector for Eagle Eye AIR, turning customer insights into instant engagement and loyalty growth.