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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Tesco Leverages AI to Gamify Loyalty Program Challenges [Retail TouchPoints]

Picture of Eagle Eye Eagle Eye on 3 May, 2024

Coverage/Press Mentions
Tesco Leverages AI to Gamify Loyalty Program Challenges [Retail TouchPoints]

Tesco is launching a personalized challenge program for three million Clubcard members using AI. Starting May 20, 2024, participants will receive 20 personalized tasks over six weeks, with a chance to earn up to £50 in Clubcard points. This initiative aims to enhance customer experiences through personalization using EagleAI. To learn more, read the full article.
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Eagle Eye

Our vision is to power the personalised marketing revolution globally. We create value by ensuring our customers are able to deliver better, more personalised marketing, which is simpler for their teams to execute and cheaper for them to run.

Tesco launches Clubcard Challenges campaign offering millions up to £50 in loyalty points [The Grocer]

1 min read

Tesco launches Clubcard Challenges campaign offering millions up to £50 in loyalty points [The Grocer]

Picture of Eagle Eye Eagle Eye on 29 April, 2024

Tesco is rolling out a groundbreaking Clubcard promotion in collaboration with AI technology company Eagle Eye, aiming to engage three million...

Coverage/Press Mentions
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Loyalty Programs Gain Value When Customers Are Treated like Royalty

2 min read

Loyalty Programs Gain Value When Customers Are Treated like Royalty

Picture of Jessica Poulter Jessica Poulter on 2 January, 2024

Loyalty programs in any industry can make or break a brand's reputation. From the way a company manages personal data to how it markets to recurring...

Coverage/Press Mentions
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The algorithms powering loyalty: How an AI firm is helping Tesco gamify Clubcard [Econsultancy]

The algorithms powering loyalty: How an AI firm is helping Tesco gamify Clubcard [Econsultancy]

Picture of Eagle Eye Eagle Eye on 10 May, 2024

Tesco celebrates 30 years of its Clubcard loyalty program with the introduction of Clubcard Challenges, a personalized gamified system powered by...

Coverage/Press Mentions
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