How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.
![Tesco Leverages AI to Gamify Loyalty Program Challenges [Retail TouchPoints]](https://eagleeye.com/hubfs/images/featured/retail-touchpoints-article-feature.jpg)
Our vision is to power the personalised marketing revolution globally. We create value by ensuring our customers are able to deliver better, more personalised marketing, which is simpler for their teams to execute and cheaper for them to run.
![Tesco brings its AI game to new 'Clubcard Challenges' [Tesco]](https://eagleeye.com/hubfs/images/featured/tesco-eagleai-press-release.jpg)
Eagle Eye on 29 April, 2024
Tesco is rolling out an innovative AI-driven initiative called Clubcard Challenges, offering millions of customers the opportunity to earn up to £50...
![The algorithms powering loyalty: How an AI firm is helping Tesco gamify Clubcard [Econsultancy]](https://eagleeye.com/hubfs/images/featured/smartphone-screen-displaying-tesco-clubcard-app.jpg)
Eagle Eye on 10 May, 2024
Tesco celebrates 30 years of its Clubcard loyalty program with the introduction of Clubcard Challenges, a personalized gamified system powered by...
2 min read
Jessica Poulter on 2 January, 2024
Loyalty programs in any industry can make or break a brand's reputation. From the way a company manages personal data to how it markets to recurring...
