Introducing the Twilio Segment Connector for Eagle Eye AIR

Eagle Eye is proud to announce the latest addition to our Eagle Eye Connect portfolio: the Twilio Segment Connector. This new integration brings together Segment's customer data platform with Eagle Eye AIR's real-time loyalty capabilities, empowering marketers to activate smarter, more personalized engagement in the moment.

Why the Twilio Segment Connector Matters

Marketers today face the challenge of delivering personalized experiences that resonate with each customer. With data often locked in silos, the ability to act on insights quickly is limited. By connecting Segment's enriched customer data with Eagle Eye AIR's live loyalty signals, brands gain the ability to act immediately on customer behavior. This integration enables marketers to turn customer data into instant action, bridging the gap between insights and engagement.

Key Capabilities for Marketers

The Eagle Eye Connect Twilio Segment Connector unlocks powerful new possibilities:

• Real-time personalization: Deliver messages based on live loyalty data and engagement.
• Smarter journeys: Tailor customer experiences using behavioral and transactional insights.
• Automated rewards: Trigger offers and loyalty rewards instantly, based on defined actions or audience membership.
• Campaign optimization: Track results across touchpoints and adjust in real time for stronger ROI.

Turning Data Into Loyalty Growth

The Connector makes it possible to achieve seamless, connected marketing strategies without lengthy integration timelines. In fact, brands can get started in just a few hours, opening the door to rapid testing, smarter campaigns, and measurable growth through loyalty.

It's a smarter, faster way to put data to work - and turn loyalty into long-term customer value.

Learn more about Eagle Eye Connect