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Insights & Updates from Eagle Eye

Explore our latest blogs, news articles, media coverage, and industry recognition - insights that shape the future of loyalty, personalization, and digital promotions.

Retail Personalization (9)

AFR - Real-Time promotions a game-changer for retailers

5 min read

Opinion — Real-time Promotions a Game-changer for Retailers

Retailers are exploring ways to digitise in-store sales so they can create one-on-one communication with shoppers and make personalised offers in real-time.

Everyday Low Price!

3 min read

Everyday Low Price Retail’s Digital Challenge — How to Connect with Individual Customers?

This blog explores the need for personalisation and the obstacles faced by EDLP retailers, as well as potential solutions.

Augmented reality in retail store

4 min read

Is there Power in Personalization? Part 3

In this final blog, out of a three-part series, we discover what’s next for personalisation, including artificial intelligence (AI) and dynamic personalisation.

Marketing Data management platform and Omnichannel concept image

4 min read

Is there Power in Personalisation? Part 2

Discover how advanced personalization is transforming retail engagement, customer loyalty, and revenue generation.

Omnichannel marketing on mobile app for supermarket shopping

4 min read

Is there Power in Personalisation? Part 1

In this first blog out of a three-part series, we look at the rise of personalisation, what it means, and why marketers should personalise their communications.