1 min read
Eagle Eye Recognized as an AI Trailblazer by the Daily Mail
Eagle Eye has been named an ‘AI Trailblazer’ by the Daily Mail, recognizing our leadership in scalable AI-powered loyalty and personalization solutions.
Get the latest insights, research and news delivered straight to your inbox.
Plus, enter to win the 2nd edition of Omnichannel Retail by Tim Mason & Sarah Jarvis!
No spam. We promise. 💜
How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.
Contact us to find out how we can enable your teams on our platform.
1 min read
Eagle Eye
on
18 September, 2023
Marketing in the Moment is redefining customer engagement by enabling retailers to deliver highly personalized, real-time offers based on both customer data and contextual factors. It marks the next evolution of personalization - one that happens precisely when and where it matters most.
Retailers that successfully activate "in-the-moment" strategies outperform competitors by up to 30%. This approach bridges the gap between personalized online experiences and in-store interactions, using location, behavior, and intent to drive relevance and conversions.
Marketing in the Moment relies on a combination of identity, context, and automation. Here's how:
The AIR platform enables "Marketing in the Moment" by bringing together customer identity, transactional history, and contextual data. It allows marketers to:
"Marketing in the Moment isn't just the future - it's what today’s digitally connected consumers expect. It's about delivering the right message to the right person, in the right place, at the right time."
With one-third of consumers now shopping both in-store and online during a single purchase journey, a seamless omnichannel experience is no longer optional. Customers want convenience, relevance, and real-time engagement - and they reward brands that deliver it.
Marketing in the Moment gives retailers the ability to meet these expectations while increasing conversion rates, enhancing loyalty, and improving ROI across marketing efforts.
Learn more about how Eagle Eye enables Marketing in the Moment and download the full whitepaper here.
Our vision is to power the personalised marketing revolution globally. We create value by ensuring our customers are able to deliver better, more personalised marketing, which is simpler for their teams to execute and cheaper for them to run.
Get the latest insights, research, and news delivered straight to your inbox.
Plus, enter to win the 2nd edition of Omnichannel Retail by Tim Mason & Sarah Jarvis!
No spam. We promise. 💜
1 min read
Eagle Eye has been named an ‘AI Trailblazer’ by the Daily Mail, recognizing our leadership in scalable AI-powered loyalty and personalization solutions.
4 min read
Discover EagleAI: Eagle Eye’s new AI layer enabling hyper-personalized, real-time loyalty and promotions for retailers and brands worldwide.
1 min read
Experts explore how personalization, data, and AI are shaping the future of retail, creating tailored experiences that better meet evolving customer needs.