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Year-Round Retail Loyalty: 3 Tools for Continuous Engagement
In her article for Total Retail, Sarah Jarvis, Communications and Propositions Director at Eagle Eye, explores three essential tools that retailers...
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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.
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As retail technology continues to evolve, so too does the way shoppers engage with in-store experiences. In a recent article by The Food Institute, Eagle Eye's Propositions Director Sarah Jarvis shares her perspective on what's next for self-checkout, mobile engagement, and personalization at scale.
With the rise in shrinkage and shifting shopper behaviors, retailers are rethinking their approach to self-checkout. In the article, Jarvis highlights a new direction—away from traditional kiosks and toward smartphone-led shopping journeys that deliver speed, convenience, and real-time personalization.
"We envision that smartphones will become customer companions that augment the in-store experience... Retailers will develop intuitive apps that act as personal shopping assistants, supporting customers throughout their journeys pre-, during, and post-transaction."
– Sarah Jarvis, Propositions Director, Eagle Eye
From app-enabled product discovery to real-time digital offers and seamless checkout, Jarvis outlines how retailers can rethink in-store experiences with digital integration at the core. These insights align with Eagle Eye's vision of powering more connected, personalized journeys for consumers everywhere.
Our vision is to power the personalised marketing revolution globally. We create value by ensuring our customers are able to deliver better, more personalised marketing, which is simpler for their teams to execute and cheaper for them to run.
Get the latest insights, research, and news delivered straight to your inbox.
Plus, enter to win the 2nd edition of Omnichannel Retail by Tim Mason & Sarah Jarvis!
No spam. We promise. 💜
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