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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

[Retail Dive] Staples revamps loyalty program

[Retail Dive] Staples revamps loyalty program

Staples new loyalty program, Easy Rewards, makes it easy for customers to earn and redeem points in stores, online at Staples.com and in the Staples mobile app.

Some of the highlights include:

  • Earn every time they shop – 1 point per $1 spent on qualifying purchases
  • Customers have the ability to choose "Bonus Categories" or favorites
    • Then customers can earn up 2x or more points on the 3 bonus points categories they buy most
  • Earn points on eligible services, including recycling
  • Have exclusive access to special savings events and member-only offers every day
  • Track points and purchases on the Easy Rewards dashboard located in the Staples App or on the web

Read the full article here.

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The Future of Retail, Part 2 - Tomorrow's Tech [The Food Institute]

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The future of retail is set to be revolutionized by advanced technologies, including AI-driven smart devices, self-checkout evolution, and smart...

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Unique In-Store Experiences Are Driving a Brick-And-Mortar Retail Resurgence [Experts Talk]

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Brick-and-mortar stores are experiencing a resurgence as big-box retailers recognize the value of unique in-store experiences. Retail giants like...

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