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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Bringing Personalized Loyalty Strategies to Life: From Promise to Reality

Bringing Personalized Loyalty Strategies to Life: From Promise to Reality

How do brands bring a personalized loyalty program to life?

Sarah Jarvis, Communications and Propositions Director at Eagle Eye, explores the latest insights on transforming loyalty program promises into real results. She dives into Forrester’s latest report, Use Personalization to Activate Loyalty Program Value, and offers actionable strategies for bridging the gap.

Read more in Techday Australia

Also appearing on:
Are Marketers Ready for Third‑Party Loyalty Programs?

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Are Marketers Ready for Third‑Party Loyalty Programs?

In the MarTech Series article "Are Marketers Primed for Third‑Party Program Progress?", Jonathan Reeve, Vice President APAC at Eagle Eye, examines...

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The Technological Renaissance of Coalition Loyalty Programs

1 min read

The Technological Renaissance of Coalition Loyalty Programs

In the article "The Technological Renaissance of Coalition Loyalty Programs" by Sarah Jarvis, Communications and Propositions Director at Eagle Eye,...

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Personalization in Practice: Enhancing Loyalty Programs

1 min read

Personalization in Practice: Enhancing Loyalty Programs

In her article for the Australian Loyalty Association, Sarah Jarvis, Communications and Propositions Director at Eagle Eye, explores how brands are...

Read More