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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

1 min read

Eagle Eye recognised in Gartner Market Guide for Loyalty Program Vendors

Eagle Eye recognised in Gartner Market Guide for Loyalty Program Vendors

Eagle Eye is delighted to announce our recognition as a Representative Loyalty Program Vendor in the 2023 Gartner Market Guide for Loyalty Program Vendors. This guide provides essential insights to keep marketing leaders updated with the ever-evolving loyalty landscape.

According to the report, “As loyalty programs continue to evolve, digital marketing leaders must keep pace with loyalty program technology. Use this guide to understand the loyalty program vendor landscape and explore the different capabilities that loyalty program vendors offer.”

We advise retailers to select loyalty management partners that can unify customer data, enabling personalisation and real-time recommendations. To learn more about how Eagle Eye is powering real-time omnichannel personalization for leading retailers all over the world, reach out to our team here.

Gartner, Market Guide for Loyalty Program Vendors, 22 September 2023. GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Eagle Eye

Eagle Eye is a leading SaaS company, which exists to power the personalized marketing revolution. Our platform, Eagle Eye AIR, provides the most flexible and scalable personalized loyalty and promotions service to leading omnichannel retailers all over the world including but not limited to Waitrose, Asda and Morrisons in the UK, Loblaws, Giant Eagle and Southeastern Grocers in North America, and Woolworths and The Warehouse Group in Australia and New Zealand.

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